Search Results for Consumers.

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The unmanageable consumer

Gabriel, Yiannis,, 1952-

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Books

Publication Date

2006

Excerpt:

The unmanageable consumer / Gabriel, Yiannis,, 1952-

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Treasure hunt : inside the mind of the new consumer

Silverstein, Michael J.

Format:

Books

Publication Date

2006

Excerpt:

Treasure hunt : inside the mind of the new consumer / Silverstein, Michael J.

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Emotion and reason in consumer behavior

Chaudhuri, Arjun.

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Books

Publication Date

2006

Excerpt:

Emotion and reason in consumer behavior / Chaudhuri, Arjun.

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Flock and flow : predicting and managing change in a dynamic marketplace

McCracken, Grant David, 1951-

Table of contents http://www.loc.gov/catdir/toc/ecip068/2006005243.html

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Books

Publication Date

2006

Excerpt:

Consumers' preferences -- Forecasting.

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Market opportunity analysis : text and cases

Stevens, Robert E., 1942-

Table of contents http://www.loc.gov/catdir/toc/ecip0513/2005015271.html

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Books

Publication Date

2006

Excerpt:

Consumer behavior.

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Marketing and multicultural diversity

Rao, C. P.

Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026816.html

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Books

Publication Date

2006

Excerpt:

Consumer behavior.

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Marketing to women : how to increase your share of the world's largest market

Barletta, Marti.

Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005021741.html

Format:

Books

Publication Date

2006

Excerpt:

Women consumers.

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The making of the consumer : knowledge, power and identity in the modern world

Trentmann, Frank.

Table of contents http://www.loc.gov/catdir/toc/ecip0516/2005021928.html

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Books

Publication Date

2006

Excerpt:

The making of the consumer : knowledge, power and identity in the modern world / Trentmann, Frank.

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Chinese medicine men : consumer culture in China and Southeast Asia

Cochran, Sherman, 1940-

Table of contents only http://www.loc.gov/catdir/toc/fy0613/2005043546.html

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Books

Publication Date

2006

Excerpt:

Chinese medicine men : consumer culture in China and Southeast Asia / Cochran, Sherman, 1940-

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10.

Creating images and the psychology of marketing communication

Kahle, Lynn R.

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Books

Publication Date

2006

Excerpt:

Consumers' preferences -- Cross-cultural studies.

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11.

Consuming experience

Carù, Antonella.

Publisher description http://www.loc.gov/catdir/enhancements/fy0654/2006014545-d.html
Table of contents only http://www.loc.gov/catdir/toc/ecip0613/2006014545.html

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Books

Publication Date

2006

Excerpt:

Consumer behavior -- Social aspects.

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12.

Handbook of customer satisfaction and loyalty measurement

Hill, Nigel, 1952-

Format:

Books

Publication Date

2006

Excerpt:

Consumer satisfaction -- Evaluation.

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