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37.

The customer revolution : how to thrive when customers are in control

Seybold, Patricia B.

Format:

Books

Publication Date

2001

Excerpt:

Brand name products -- United States.

Available: Copies:

38.

Brand warfare : 10 rules for building the killer brand : lessons for new and old economy players

D'Alessandro, David F.

Format:

Books

Publication Date

2001

Excerpt:

Brand name products.

Available: Copies:

39.

Cultural studies and discourse analysis : a dialogue on language and identity

Barker, Chris, 1955-

Format:

Books

Publication Date

2001

Excerpt:

Analysis -- The Name of the Father -- Performing Masculine Identities -- The Language of Ethnicity -- The

Available: Copies:

40.

Big brands, big trouble : lessons learned the hard way

Trout, Jack.

Table of contents http://catdir.loc.gov/catdir/toc/wiley022/2002265702.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley043/2002265702.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/2002265702.html

Format:

Books

Publication Date

2001

Excerpt:

Brand name products -- Management.

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41.

E-business & e-commerce : how to program

Deitel, Harvey M., 1945-

Format:

Books

Publication Date

2001

Excerpt:

-and-Mortar Businesses Internet Marketing Choosing a Domain Name Internet Marketing Research Web Design E-Mail Marketing

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42.

Brands in the balance : meeting the challenges to commercial identity

Drawbaugh, Kevin.

Format:

Books

Publication Date

2001

Excerpt:

Brand name products.

Available: Copies:

43.

No logo : no space, no choice, no jobs

Klein, Naomi, 1970-

Format:

Books

Publication Date

2001 2000

Excerpt:

Brand name products -- Political aspects.

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44.

(Re)inventing the brand : can top brands survive the new market realities?

Kapferer, Jean-Noël.

Format:

Books

Publication Date

2001

Excerpt:

Brand name products.

Available: Copies:

45.

International style : modernist architecture from 1925 to 1965

Khan, Hasan-Uddin.

Format:

Books

Publication Date

2001

Excerpt:

Preface : "What's in a name?" -- The European modernists (1919-1933): emerging Internationalism

Available: Copies:

46.

Understanding operating systems

Flynn, Ida M., 1942-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/00058564-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/00058564-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/00058564-d.html

Format:

Books

Publication Date

2001

Excerpt:

Management File Name Conventions Managing Files User Interface Batch Files Redirection Filters Pipes

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47.

It's not about size : bigger brands for smaller businesses

Dickinson, Paul.

Format:

Books

Publication Date

2001

Excerpt:

Advertising -- Brand name products.

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48.

The hero and the outlaw : building extraordinary brands through the power of archetypes

Mark, Margaret.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/2001274378.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2001274378.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/2001274378.html

Format:

Books

Publication Date

2001

Excerpt:

Brand name products.

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