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1. 
Cover image for Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2002
Excerpt: 
Promotion and Merchandising -- Personal Selling and Sales Management -- Public Relations and Publicity
Available: Copies:
2. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2002
Excerpt: 
communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for
Available: Copies:
3. 
Cover image for Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Format: 
Books
Publication Date 
2002
Excerpt: 
communications -- Advertising and public relations in an e-commerce world -- Personal selling, sales management
Available: Copies:
4. 
Cover image for Strategic marketing management cases
by 
Cravens, David W.
Format: 
Electronic Resources
Publication Date 
2002
Excerpt: 
Market Orientation and Organizational Learning. Enterprise Rent-A-Car: Selling the Dream (video
Available: Copies:
5. 
Cover image for E-business & e-commerce : how to program
by 
Deitel, Harvey M., 1945-
Format: 
Books
Publication Date 
2001
Excerpt: 
Entertainment Online Automotive Sites Energy Online Selling Brainpower Online Art Dealers E-Learning Click
Available: Copies:
6. 
Cover image for Marketing in travel and tourism
by 
Middleton, Victor T. C.
Format: 
Books
Publication Date 
2001
Excerpt: 
and personal selling -- Brochures, other print and electronic information -- Distribution channels in
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7. 
Cover image for Harvard Design School guide to shopping
by 
Chung, Chuihua Judy.
Format: 
Books
Publication Date 
2001
Excerpt: 
: predicting the consumer / Real(i)ty: "selling cities like soap" / Redemption: synchroncity revisited
Available: Copies:
8. 
Cover image for Marketing management : knowledge and skills
by 
Peter, J. Paul.
Format: 
Books
Publication Date 
2001
Excerpt: 
: Advertising and Sales Promotion. Personal Selling. Distribution Strategy. Pricing Strategy. Marketing in
Available: Copies:
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
promotion, and public relations -- Personal selling and sales management -- Direct and online marketing: the
Available: Copies:
10. 
Cover image for Handbook of public relations
by 
Skinner, C. J.
Format: 
Books
Publication Date 
2001
Excerpt: 
. Public relations and selling. Ch. 8. Public relations and communication. Ch. 9. Effective listening. Ch
Available: Copies:
11. 
Cover image for Understanding management
by 
Daft, Richard L.
Format: 
Books
Publication Date 
2001
Excerpt: 
Based on Daft's Management, the all time best selling principles of management text, "Understanding
Available: Copies:
by 
Greenwald, Rick.
Format: 
Books
Publication Date 
2001
Excerpt: 
Selling -- Technology.
Available: Copies:
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