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253.

Cover image for The hero and the outlaw : building extraordinary brands through the power of archetypes

The hero and the outlaw : building extraordinary brands through the power of archetypes

by

Mark, Margaret.

Table of contents http://catdir.loc.gov/catdir/toc/mh021/2001274378.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh041/2001274378.html
Publisher description http://catdir.loc.gov/catdir/description/mh021/2001274378.html

Format:

Books

Publication Date

2001

Excerpt:

Brand name products.

Available: Copies:

254.

Cover image for The encyclopaedia of brands & branding in South Africa.

The encyclopaedia of brands & branding in South Africa.

The encyclopaedia of brands & branding in South Africa.

by

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2001

Excerpt:

Brand name products -- South Africa.

Available: Copies:

255.

Cover image for The great escape

The great escape

by

Brickhill, Paul.

Format:

Books

Publication Date

2000

Excerpt:

-out. Made famous by the Hollywood film of the same name, this book is the original story.

Available: Copies:

256.

Cover image for The 11 immutable laws of Internet branding

The 11 immutable laws of Internet branding

by

Ries, Al.

Format:

Books

Publication Date

2000

Excerpt:

Brand name products -- Management.

Available: Copies:

257.

Cover image for Designing brands : market success through graphic distinction

Designing brands : market success through graphic distinction

by

Schrubbe-Potts, Emily.

Format:

Books

Publication Date

2000

Excerpt:

Brand name products -- Case studies.

Available: Copies:

258.

Brand asset management : driving profitable growth through your brands

Brand asset management : driving profitable growth through your brands

by

Davis, Scott M., 1964-

Table of contents http://lcweb.loc.gov/catdir/toc/00008013.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/00008013.html
Publisher description http://catdir.loc.gov/catdir/description/wiley034/00008013.html

Format:

Books

Publication Date

2000

Excerpt:

Brand name products -- United States.

Available: Copies:

259.

Cover image for Tunnel

by

Wager, Walter, 1924-2004.

Format:

Books

Publication Date

2000

Excerpt:

Gunther and his team, under cover of the made-up name "Beirut Brigade" block the Lincoln Tunnel at

Available: Copies:

260.

Cover image for The encyclopaedia of brands & branding in South Africa.

The encyclopaedia of brands & branding in South Africa.

The encyclopaedia of brands & branding in South Africa.

by

Affinity Advertising and Publishing.

Format:

Books

Publication Date

2000

Excerpt:

Brand name products -- South Africa.

Available: Copies:

261.

Cover image for The masterbrand mandate : the management strategy that unifies companies and multiplies value

The masterbrand mandate : the management strategy that unifies companies and multiplies value

by

Upshaw, Lynn B., 1947-

Table of contents http://catdir.loc.gov/catdir/toc/onix06/00712685.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley043/00712685.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00712685.html

Format:

Books

Publication Date

2000

Excerpt:

Brand name products -- Management.

Available: Copies:

262.

Cover image for Differentiate or die : survival in our era of killer competition

Differentiate or die : survival in our era of killer competition

Differentiate or die : survival in our era of killer competition

by

Trout, Jack.

Table of Contents http://www.loc.gov/catdir/toc/onix03/99059991.html

Format:

Books

Publication Date

2000

Excerpt:

Advertising -- Brand name products.

Available: Copies:

263.

Cover image for The future of brands : twenty-five visions

The future of brands : twenty-five visions

by

Clifton, Rita.

Format:

Books

Publication Date

2000

Excerpt:

Brand name products -- Case studies.

Available: Copies:

264.

Brand leadership

by

Aaker, David A.

Sample text http://catdir.loc.gov/catdir/samples/simon031/99089668.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0631/99089668-t.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/simon051/99089668.html
Publisher description http://catdir.loc.gov/catdir/description/simon033/99089668.html

Format:

Books

Publication Date

2000

Excerpt:

Brand name products -- United States -- Management.

Available: Copies:

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Affinity Advertising and Publishing.

(14)

(9)

(8)

Kapferer, Jean-Noël.

(6)

Keller, Kevin Lane, 1956-

(6)

Aaker, David A.

(5)

Lindström, Martin, 1970-

(5)

Klein, Naomi, 1970-

(4)

(4)

Affinity Advertising & Publishing

(3)

(3)

De Chernatony, L. (Leslie)

(3)

Deitel, Harvey M., 1945-

(3)

Deitel, Paul J.

(3)

Morgan, Adam, 1969-

(3)

Roberts, Kevin, 1949-

(3)

Taylor, David, 1964-

(3)

Temporal, Paul.

(3)

Wheeler, Alina.

(3)

Affirnity Advertising and Publishing

(2)

American Institute of Graphic Arts.

(2)

(2)

Bartholomew, Edwin F., author.

(2)

Bedbury, Scott.

(2)

Beetham, Helen, 1967-

(2)

Beverland, Michael, author.

(2)

Bovée, Courtland L., author.

(2)

Buckingham, Ian P., 1967-

(2)

Butterfield, Leslie, 1952-

(2)

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(2)

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(2)

(2)

Demme, Jonathan, 1944-2017.

(2)

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(2)

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(2)

Eastwood, Clint, 1930-

(2)

(2)

Elliott, Richard H., author.

(2)

Fenichell, Stephen.

(2)

Gerstman, Richard.

(2)

Gilmore, Fiona.

(2)

Goddard, Simon.

(2)

Grant, John, 1964-

(2)

(2)

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(2)

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(2)

Hackley, Rungpaka Amy, author.

(2)

(2)

Harvard Business School.

(2)

Holt, Douglas B.

(2)

Hughes, David McDermott.

(2)

(2)

Independent Institute of Education. Vega School of Brand Leadership.

(2)

Institute of Practitioners in Advertising.

(2)

Joachimsthaler, Erich, 1956-

(2)

Knapp, Duane E.

(2)

(2)

Lincoln, Yvonna S.

(2)

(2)

Martini, Frederic, author.

(2)

McDonald, Malcolm.

(2)

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(2)

Milligan, Andy.

(2)

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(2)

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(2)

Neumeier, Marty.

(2)

Percy, Larry, author.

(2)

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(2)

(2)

Riezebos, H. J., 1960-

(2)

Rivkin, Steve, 1947-

(2)

Sadler, Eamonn.

(2)

Schmitt, Bernd.

(2)

Seybold, Patricia B.

(2)

Sharpe, Rhona, 1969-

(2)

Sunday times (Johannesburg, South Africa)

(2)

Tanenbaum, Andrew S., 1944-

(2)

Thill, John V., author.

(2)

Upshaw, Lynn B., 1947-

(2)

(2)

Walker, Rob, 1968-

(2)

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(1)

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(1)

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(1)

Affinity Advertising & Publishing.

(1)

Affinity Advertising and Publishing

(1)

Ahluwalia, Rohini, 1966-

(1)

Ahmad, Sameena.

(1)

(1)

(1)

(1)

Alfredson, Daniel, 1959-

(1)

Allen, David Bruce, 1951-

(1)

(1)

Alper, Loretta.

(1)

Altheide, Cory.

(1)

American Marketing Association.

(1)

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(1)

Andrews, Naveen, 1971-

(1)

(1)

Andrews, William L., 1946-

(1)

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(1)

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(1)

(1)

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(1)

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(1)

(1)

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(1)

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(1)

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(1)

Atkin, Douglas.

(1)

(1)

(1)

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(1)

Balmert, Paul D., 1950-

(1)

Balnaves, Mark.

(1)

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(1)

Barlow, Janelle, 1943-

(1)

Barnard-Naudé, A. J.

(1)

(1)

Bauer, Andreas.

(1)

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(1)

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(1)

Bell, David, 1965 February 12-

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

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(1)

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(1)

Binoche, Juliette, 1964-

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

Brands and Branding, South Africa.

(1)

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(1)

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(1)

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(1)

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(1)

Buena Vista Home Entertainment (Firm)

(1)

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(1)

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(1)

(1)

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(1)

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(1)

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(1)

(1)

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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(1)

(1)

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(1)

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(1)

Cixous, Hélène, 1937-

(1)

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(1)

(1)

(1)

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(1)

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(1)

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(1)

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(1)

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(1)

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Brand name products.

(125)

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(76)

Brand name products -- Management.

(62)

Advertising -- Brand name products.

(32)

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(32)

(24)

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(23)

(13)

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(12)

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(12)

(12)

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(11)

Internet marketing.

(10)

(10)

(10)

(9)

Brand name products -- Marketing -- Management.

(9)

Corporate image.

(9)

Consumers' preferences -- South Africa.

(8)

Public relations.

(8)

Strategic planning.

(8)

Success in business.

(8)

Trademarks -- Design.

(8)

Brand name products -- Marketing.

(7)

Commercial art.

(7)

Consumers' preferences.

(7)

Trademarks -- South Africa.

(7)

Brand name products -- Planning.

(6)

(6)

Brand name products -- Forecasting.

(5)

Consumer behavior.

(5)

(5)

(5)

Microsoft Windows server.

(5)

New products -- Management.

(5)

Brand name products -- Great Britain.

(4)

Brand name products -- United States.

(4)

Branding (Marketing) -- Management.

(4)

Branding (Marketing) -- South Africa.

(4)

(4)

Customer relations.

(4)

Electronic commerce.

(4)

Electronic data processing personnel -- Certification.

(4)

(4)

(4)

International business enterprises -- Political aspects.

(4)

(4)

(4)

Microsoft software -- Examinations -- Study guides.

(4)

Produits de marque.

(4)

Strategisch management.

(4)

Strategisches Management.

(4)

(4)

Video recordings for the hearing impaired.

(4)

Advertising -- Psychological aspects.

(3)

Advertising -- Social aspects.

(3)

Advertising media planning.

(3)

(3)

Brand name products -- South Africa

(3)

Brand name products -- Political aspects.

(3)

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(3)

Brand name products -- Public opinion.

(3)

Brand name products -- South Africa

(3)

Brand name products -- Valuation -- Management.

(3)

Brand name products -- Valuation.

(3)

Branding (Marketing) -- United States.

(3)

Business communication.

(3)

Business logistics.

(3)

Child development.

(3)

Computer networks.

(3)

Corporate culture.

(3)

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(3)

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Creative ability in business.

(3)

Feminist theory.

(3)

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Social responsibility of business.

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(3)

Success in business -- South Africa.

(3)

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(3)

(3)

Web sites -- Design.

(3)

World Wide Web.

(3)

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(2)

Aeronautics, Commercial -- Great Britain -- History.

(2)

Anti-apartheid movements -- South Africa.

(2)

Application software -- Development.

(2)

Art, South African -- 20th century.

(2)

Bedrijfsbeleid.

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Brand name products -- Developing countries.

(2)

Brand name products -- Social aspects.

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(2)

Branding (Marketing) -- Developing countries.

(2)

Branson, Richard.

(2)

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(2)

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(2)

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(2)

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(2)

Businessmen -- Great Britain -- Biography.

(2)

Communication in marketing.

(2)

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(2)

Communication in organizations.

(2)

Computer networks -- Management.

(2)

Conflict of generations.

(2)

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(2)

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(2)

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(2)

(2)

Customer loyalty.

(2)

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(2)

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(2)

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(2)

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(2)

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(2)

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(2)

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(2)

Internet domain names.

(2)

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(2)

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(2)

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(2)

Land tenure -- Mozambique -- Gogói -- History.

(2)

Land tenure -- Zimbabwe -- Vhimba -- History.

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(2)

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(2)

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(2)

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