IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
832 Results Found Subscribe to search results
000000000000IIE
Print
1. 
Cover image for Enterprise architecture as strategy : creating a foundation for business execution
Enterprise architecture as strategy : creating a foundation for business execution
by 
Ross, Jeanne W.
Table of contents http://www.loc.gov/catdir/toc/ecip0611/2006010226.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic planning.
Available: Copies:
2. 
Cover image for Today's public relations : an introduction
Today's public relations : an introduction
Today's public relations : an introduction
by 
Heath, Robert L. (Robert Lawrence), 1941-
Format: 
Books
Publication Date 
2006
Excerpt: 
of planning -- Taking action : strategic messaging -- Evaluation of public relations efforts
Available: Copies:
3. 
Cover image for Strategy : sustaining competitive advantage in a globalised context
Strategy : sustaining competitive advantage in a globalised context
Strategy : sustaining competitive advantage in a globalised context
by 
Goldman, Geoff.
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic planning.
Available: Copies:
4. 
Cover image for Marketing for hospitality and tourism
Marketing for hospitality and tourism
by 
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip0513/2005015341.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2227800&custom_att_2=simple_viewer
Format: 
Books
Publication Date 
2006
Excerpt: 
tourism marketing -- role of marketing in strategic planning -- marketing environment -- Marketing
Available: Copies:
5. 
Cover image for The manager's guide to competitive marketing strategies
The manager's guide to competitive marketing strategies
The manager's guide to competitive marketing strategies
by 
Paley, Norton
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
6. 
Cover image for Strategic database marketing
Strategic database marketing
Strategic database marketing
by 
Hughes, Arthur Middleton.
Table of contents http://www.loc.gov/catdir/toc/ecip059/2005006389.html
Format: 
Books
Publication Date 
2006 2005
Excerpt: 
Strategic database marketing : the masterplan for starting and managing a profitable, customer
Available: Copies:
8. 
Cover image for New products management
New products management
New products management
by 
Crawford, C. Merle (Charles Merle), 1924-2012.
Format: 
Books
Publication Date 
2006
Excerpt: 
Snackwell's -- Opportunity Identification and Selection: Strategic Planning for New Products -- Why Have
Available: Copies:
9. 
Cover image for Bottom line results : the no-hype game plan for business & life
Bottom line results : the no-hype game plan for business & life
by 
Bell, Randall.
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic planning.
Available: Copies:
10. 
Cover image for Formulation, implementation and control of competitive strategy.
Formulation, implementation and control of competitive strategy.
Formulation, implementation and control of competitive strategy.
by 
Pearce, John A.
Format: 
Books
Publication Date 
2006
Excerpt: 
Strategic planning -- Case studies.
Available: Copies:
11. 
Cover image for Sports marketing : a strategic perspective
Sports marketing : a strategic perspective
by 
Shank, Matthew D.
Format: 
Books
Publication Date 
2005
Excerpt: 
Sports marketing : a strategic perspective / Shank, Matthew D.
Available: Copies:
Limit Search Results
Access Level
Author
David, Fred R.
(17)
Thompson, Arthur A., 1940-
(16)
Kotler, Philip.
(13)
Strickland, A. J. (Alonzo J.)
(12)
Mintzberg, Henry.
(9)
Format
Item Category 1
Material Type
Language
English
(827)
Library
Shelf Location
Publication Date
Subject
Strategic planning.
(471)
Business planning.
(83)
Strategic planning -- Case studies.
(70)
Industrial management.
(50)
Management.
(49)
Item Available
Advanced Search Location