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1. 
Cover image for Emarketing excellence : planning and optimizing your digital marketing
by 
Chaffey, Dave, 1963-
Format: 
Books
Publication Date 
2013
Excerpt: 
.Online partnerships -- 7.5.Interactive advertising -- 7.6.Opt-in email -- 7.7.Viral marketing -- 7.8
Available: Copies:
2. 
Cover image for Business ethics
by 
Parboteeah, Praveen.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Advertising to Vulnerable Groups: Children -- Product Safety -- Perspectives on Product Liability -- Privacy
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3. 
Cover image for Sports marketing : creating long term value
by 
Davis, John A.
Format: 
Books
Publication Date 
2013
Excerpt: 
marketing-leadership and organizations -- Traditional advertising -- Social and digital advertising
Available: Copies:
by 
Miskelly, Matthew, Éditeur scientifique.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising campaigns -- United States -- History -- 21st century.
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5. 
Cover image for The Routledge international handbook of children, adolescents and media
by 
Lemish, Dafna, 1951- editor.
Format: 
Books
Publication Date 
2013
Excerpt: 
and advertising policies in the US and beyond / Amy Beth Jordan and Joelle Sano Gilmore -- Internet
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6. 
Cover image for Business in Africa : corporate insights
by 
Games, Dianna.
Format: 
Books
Publication Date 
2013
Excerpt: 
; Oil and gas: SacOil Holdings / Robin Vela ; Agriculture: Seed Co / Morgan Nzwere ; Advertising: M &amp
Available: Copies:
8. 
Cover image for Professional practice for interior designers
by 
Piotrowski, Christine M., 1947-
Format: 
Books
Publication Date 
2013
Excerpt: 
; Advertising ; Internet and social media marketing ; Referrals ; Networking -- Promotional tools and methods
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9. 
Cover image for Measuring marketing : 110+ key metrics every marketer needs
by 
Davis, John, 1960 February 17- author.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- section 7. Advertising/promotion metrics -- section 8. Direct marketing metrics -- section 9. Online
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by 
Miller, Abbott.
Format: 
Books
Publication Date 
2013
Excerpt: 
Advertising -- Plastics -- History.
Available: Copies:
by 
Independent Institute of Education. Vega School of Brand Leadership.
Format: 
Books
Publication Date 
2013
Excerpt: 
Word-of-mouth advertising.
Available: Copies:
by 
Barker, Rachel, 1958- editor.
Format: 
Electronic Resources
Publication Date 
2013
Excerpt: 
traditional advertising -- ch. 9. Advertising management -- ch. 10. Integrated online communication -- Section
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