Branding on the edge : an analysis of four alternative case studies that contain elements of 'extreme branding'

The informative content, creative strategies and visual images used in magazine advertisements by make-up brands to create impact, stimulate interest and sell foundation and pressed powder to black consumers : a content analysis

Organizational culture in action : a cultural analysis workbook

Analysis on the product placement of pop culture brands in the TV series Gossip Girl as perceived by generation ...

Wordcraft, applied qualitative data analysis (QDA) : tools for public and voluntary social services