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553. 
Cover image for Corporate communications : a 21st century primer
by 
Fernandez, Joseph, 1968-
Format: 
Books
Publication Date 
2004
Excerpt: 
Public relations.
Available: Copies:
554. 
Cover image for Advertising : principles & practice
by 
Wells, William, 1926-
Format: 
Books
Publication Date 
2003
Excerpt: 
-- pt. 5. Integrating marketing communication elements -- Sales promotion -- Public relations -- Retail
Available: Copies:
555. 
Cover image for Do-it-yourself advertising and promotion : how to produce great ads, brochures, catalogs, direct mail, web sites, and more!
by 
Hahn, Fred E., 1925-
Format: 
Books
Publication Date 
2003
Excerpt: 
to Start on the Internet Publicity and Public Relations Media Creativity and Production: Video, CD
Available: Copies:
556. 
Cover image for Brands and branding
by 
Clifton, Rita.
Format: 
Books
Publication Date 
2003
Excerpt: 
Feldwick -- 9. The public relations perspective on branding / Deborah Bowker -- 10. Brand protection
Available: Copies:
557. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
: communication and promotion policy and advertising -- Promoting products: public relations and sales promotion
Available: Copies:
558. 
Cover image for What's keeping your customers up at night? : close more deals by selling to your client's pain
by 
Cody, Steven.
Format: 
Books
Publication Date 
2003
Excerpt: 
Public relations.
Available: Copies:
559. 
Cover image for Write up the corporate ladder : successful writers reveal the techniques that help you write with ease and get ahead
by 
Ryan, Kevin, 1951-
Format: 
Books
Publication Date 
2003
Excerpt: 
Williams, wizard of ads -- AT&T, Bill Oliver, public relations vice president -- Canon U.S.A, Inc
Available: Copies:
560. 
Cover image for Race and reconciliation : essays from the new South Africa
by 
Herwitz, Daniel.
Format: 
Books
Publication Date 
2003
Excerpt: 
South Africa -- Race relations.
Available: Copies:
by 
Black, P. A. (Philip A.)
Format: 
Books
Publication Date 
2003
Excerpt: 
Public economics for South African students / Black, P. A. (Philip A.)
Available: Copies:
563. 
Cover image for History after apartheid : visual culture and public memory in a democratic South Africa
by 
Coombes, Annie E.
Format: 
Books
Publication Date 
2003
Excerpt: 
History after apartheid : visual culture and public memory in a democratic South Africa / Coombes
Available: Copies:
564. 
Cover image for Journalism : truth or dare?
by 
Hargreaves, Ian.
Format: 
Books
Publication Date 
2003
Excerpt: 
Owns Journalists -- Hacks v. Flaks: Journalism and Public Relations -- Murder is my Meat: The Ethics of
Available: Copies:
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