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49.

The advertised mind : groundbreaking insights into how our brains respond to advertising

Du Plessis, Erik.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0810/2008005803.html">http://catdir

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50.

The new strategic brand management : creating and sustaining brand equity long term

Kapferer, Jean-Noël.

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Table of contents http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html">http://catdir

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51.

South African employment relations : theory and practice

Nel, P. S. (Piet S.)

Table of contents http://catdir.loc.gov/catdir/toc/fy0804/2008406668.html

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Books

Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0804/2008406668.html">http://catdir

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52.

Principles of information systems : a managerial approach

Stair, Ralph M.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1215/2007279282-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1302/2007279282-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1215/2007279282-d.html

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Books

Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy1215/2007279282-t.html">http

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53.

Cognitive psychology

Solso, Robert L., 1933-

Table of contents http://catdir.loc.gov/catdir/toc/ecip0722/2007028725.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016027422&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0722/2007028725.html">http://catdir

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54.

Building findable websites : web standards, SEO, and beyond

Walter, Aarron.

Table of contents http://catdir.loc.gov/catdir/toc/fy0804/2008297871.html

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0804/2008297871.html">http://catdir

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55.

Corporate social responsibility : readings and cases in a global context

Crane, Andrew, 1968-

Inhaltsverzeichnis
Table of contents http://catdir.loc.gov/catdir/toc/ecip0713/2007011477.html
Table of contents http://swbplus.bsz-bw.de/bsz267974116inh.htm
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015702273&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Verlagsinformation http://swbplus.bsz-bw.de/bsz267974116vlg.htm

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0713/2007011477.html">http://catdir

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56.

Writing for television, radio, new media

Hilliard, Robert L., 1925-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1104/2007922064-d.html

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Books

Publication Date

2008

Excerpt:

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57.

Fundamentals of selling : customers for life through service

Futrell, Charles.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0620/2006030126.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0708/2006030126-d.html

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0620/2006030126.html">http://catdir

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58.

AS media studies : the essential introduction for AQA

Rayner, Philip, 1947-

Table of contents http://catdir.loc.gov/catdir/toc/ecip085/2007048270.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016519366&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip085/2007048270.html">http://catdir

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59.

Human communication : principles and contexts

Tubbs, Stewart L., 1943-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-d.html

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Books

Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-t.html">http

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60.

Marketing management : a strategic decision-making approach

Mullins, John W. (John Walker)

Table of contents http://catdir.loc.gov/catdir/toc/ecip0617/2006022082.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1856042&custom_att_2=simple_viewer
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2006022082-d.html

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Publication Date

2008

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