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1. 
Cover image for Services marketing.
Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
Services marketing. Bateson, John E. G.
Available: Copies:
2. 
Cover image for Customer service management : a holistic approach
Customer service management : a holistic approach
Customer service management : a holistic approach
by 
Engelbrecht, Eugene.
Format: 
Books
Publication Date 
2011
Excerpt: 
Customer service management : a holistic approach / Engelbrecht, Eugene.
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3. 
Cover image for Introduction to marketing
Introduction to marketing
by 
McDaniel, Carl, Jr., 1941-
Format: 
Books
Publication Date 
2011
Excerpt: 
concepts -- Developing and managing products -- Services and nonprofit organization marketing -- Marketing
Available: Copies:
4. 
Cover image for A guide to service desk concepts
A guide to service desk concepts
A guide to service desk concepts
by 
Knapp, Donna.
Format: 
Books
Publication Date 
2010
Excerpt: 
Computer industry -- Customer services -- Management.
Available: Copies:
5. 
Cover image for Hospitality and travel marketing
Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
Food service -- Marketing.
Available: Copies:
6. 
Cover image for Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
by 
Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
, and draw customers / Cakim, Idil Miriam, 1974-
Available: Copies:
7. 
Cover image for Effective customer care
Effective customer care
Effective customer care
by 
Wellington, Patricia.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer services -- Case studies.
Available: Copies:
8. 
Cover image for Empowered : unleash your employees, energize your customers, and transform your business
Empowered : unleash your employees, energize your customers, and transform your business
Empowered : unleash your employees, energize your customers, and transform your business
by 
Bernoff, Josh.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer services -- Technological innovations.
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9. 
Cover image for Marketing 3.0 : from products to customers to the human spirit
Marketing 3.0 : from products to customers to the human spirit
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing 3.0 : from products to customers to the human spirit / Kotler, Philip.
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10. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
, services and brands : building customer value -- New-product development and product life-cycle strategies
Available: Copies:
11. 
Cover image for Personal assistance. NQF level 4, Student's book
Personal assistance. NQF level 4, Student's book
Personal assistance. NQF level 4, Student's book
by 
Paarman, S.
Format: 
Books
Publication Date 
2009
Excerpt: 
Customer services.
Available: Copies:
12. 
Cover image for The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world
The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world
The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world
by 
Beemer, C. Britt.
Format: 
Books
Publication Date 
2009
Excerpt: 
The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest
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