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1. 
Cover image for Business marketing management : a strategic view of industrial and organizational markets
by 
Hutt, Michael D.
Format: 
Books
Publication Date 
2004
Excerpt: 
. Managing services for business markets. -- 14. Managing business marketing channels. -- 15. Pricing
Available: Copies:
2. 
Cover image for Hospitality management accounting
by 
Jagels, Martin.
Format: 
Books
Publication Date 
2004
Excerpt: 
interpretation of financial statements -- Ratio analysis -- Internal control -- The bottom-up approach to pricing
Available: Copies:
by 
Jordaan, Yolanda.
Format: 
Books
Publication Date 
2004
Excerpt: 
-- Place ('distribution') -- Pricing -- Promotion -- Putting the pieces together in a marketing plan.
Available: Copies:
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2004
Excerpt: 
expansion -- Product and brand management -- Services marketing -- Global pricing strategies -- Logistics
Available: Copies:
by 
Gattorna, John.
Format: 
Books
Publication Date 
2003
Excerpt: 
chains / Customer relationship management capabilities in a supply chain context / The impact of pricing
Available: Copies:
6. 
Cover image for Small business management : an entrepreneurial emphasis
by 
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
. Customer service, product, and distribution strategies -- 16. Pricing and credit strategies -- 17
Available: Copies:
7. 
Cover image for E-commerce management : text and cases
by 
Krishnamurthy, Sandeep, 1967-
Format: 
Books
Publication Date 
2003
Excerpt: 
. 9. Permission Marketing -- Ch. 10. Pricing and Distributing Digital Products -- Ch. 11. Online
Available: Copies:
8. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
managing products -- Internal marketing -- Building customer loyalty through quality -- Pricing products
Available: Copies:
9. 
Cover image for Principles of service marketing and management
by 
Lovelock, Christopher H.
Format: 
Books
Publication Date 
2002
Excerpt: 
. Pricing Strategies for Services -- ch. 9. Promotion and Education -- ch. 10. Service Positioning and
Available: Copies:
10. 
Cover image for Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2002
Excerpt: 
-- Pricing -- Controlling and Evaluating the Plan -- Marketing Management, Evaluation, and Control.
Available: Copies:
11. 
Cover image for Financial management for hospitality decision makers
by 
Guilding, Chris.
Format: 
Books
Publication Date 
2002
Excerpt: 
. Cost information and pricing -- 11. Working capital management -- 12. Investment decision making
Available: Copies:
12. 
Cover image for Marketing management and strategy
by 
Doyle, Peter, 1943-2003.
Format: 
Books
Publication Date 
2002
Excerpt: 
successful brands -- Innovation and new product development -- Pricing policy: delivering value
Available: Copies:
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