by
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-d.html
Table of contents only http://catdir.loc.gov/catdir/enhancements/fy1513/2002018885-t.html
Format:
Electronic Resources
Publication Date
2003
Excerpt:
. Customer service, product, and distribution strategies -- 16. Pricing and credit strategies -- 17
by
Gattorna, John.
Format:
Books
Publication Date
2003
Excerpt:
chains / Customer relationship management capabilities in a supply chain context / The impact of pricing
by
Cateora, Philip R.
Format:
Books
Publication Date
2002
Excerpt:
communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for
by
Perreault, William D., Jr.
Format:
Books
Publication Date
2002
Excerpt:
-- Pricing objectives and policies -- Price setting in the business world -- Implementing and controlling
by
Jackson, Mary, 1936-
Table of contents http://catdir.loc.gov/catdir/toc/onix07/00069327.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley043/00069327.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00069327.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley043/00069327.html
Publisher description http://catdir.loc.gov/catdir/description/wiley035/00069327.html
Format:
Books
Publication Date
2001
Excerpt:
-Defined Functions -- Introduction to Equities -- Portfolio Optimisation -- Asset Pricing -- Performance Measurement
by
McVety, Paul J.
Table of contents http://catdir.loc.gov/catdir/toc/onix05/2001017547.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/2001017547.html
Publisher description http://catdir.loc.gov/catdir/description/wiley037/2001017547.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley044/2001017547.html
Publisher description http://catdir.loc.gov/catdir/description/wiley037/2001017547.html
Format:
Books
Publication Date
2001
Excerpt:
principles of planning a menu, from concept development and design mechanics to menu pricing and marketing
by
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/99029259-d.html
Format:
Books
Publication Date
2000
Excerpt:
-- Small business marketing -- Customer loyalty and product strategy -- Pricing and credit strategies
by
Blewett, Stephen.
Format:
Books
Publication Date
1999
Excerpt:
packaging ; Product lifecycle ; Pricing strategy ; Distribution ; Sales management and the sales environment.
by
Kotler, Philip.
Format:
Books
Publication Date
1999
Excerpt:
. Building customer loyalty through quality. -- 12. Pricing products : pricing considerations, approaches
by
Jain, Subhash C., 1942-
Format:
Books
Publication Date
1999
Excerpt:
. Product Strategies. Pricing Strategies. Distribution Strategies. Promotion Strategies. Global Market
by
Shank, Matthew D.
Format:
Books
Publication Date
1999
Excerpt:
-- Promotion Concepts -- Promotion Mix Elements -- Sponsorship Programs -- Distribution Concepts -- Pricing
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