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13. 
Cover image for Small business management : an entrepreneurial emphasis
by 
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
. Customer service, product, and distribution strategies -- 16. Pricing and credit strategies -- 17
Available: Copies:
by 
Gattorna, John.
Format: 
Books
Publication Date 
2003
Excerpt: 
chains / Customer relationship management capabilities in a supply chain context / The impact of pricing
Available: Copies:
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
2002
Excerpt: 
communications and international advertising -- 17. Personal selling and sales management -- 18. Pricing for
Available: Copies:
by 
Perreault, William D., Jr.
Format: 
Books
Publication Date 
2002
Excerpt: 
-- Pricing objectives and policies -- Price setting in the business world -- Implementing and controlling
Available: Copies:
17. 
Cover image for Advanced modelling in finance using Excel and VBA
by 
Jackson, Mary, 1936-
Format: 
Books
Publication Date 
2001
Excerpt: 
-Defined Functions -- Introduction to Equities -- Portfolio Optimisation -- Asset Pricing -- Performance Measurement
Available: Copies:
18. 
Cover image for Fundamentals of menu planning
by 
McVety, Paul J.
Format: 
Books
Publication Date 
2001
Excerpt: 
principles of planning a menu, from concept development and design mechanics to menu pricing and marketing
Available: Copies:
19. 
by 
Lamb, Charles W.
Format: 
Books
Publication Date 
2000
Excerpt: 
; Pricing concepts and setting the right price ; The strategic marketing plan ; Company/organisation/brand
Available: Copies:
20. 
Cover image for Small business management : an entrepreneurial emphasis
by 
Longenecker, Justin G. (Justin Gooderl), 1917-2005.
Format: 
Books
Publication Date 
2000
Excerpt: 
-- Small business marketing -- Customer loyalty and product strategy -- Pricing and credit strategies
Available: Copies:
21. 
Cover image for Practical marketing and sales for South African business
by 
Blewett, Stephen.
Format: 
Books
Publication Date 
1999
Excerpt: 
packaging ; Product lifecycle ; Pricing strategy ; Distribution ; Sales management and the sales environment.
Available: Copies:
22. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
1999
Excerpt: 
. Building customer loyalty through quality. -- 12. Pricing products : pricing considerations, approaches
Available: Copies:
by 
Jain, Subhash C., 1942-
Format: 
Books
Publication Date 
1999
Excerpt: 
. Product Strategies. Pricing Strategies. Distribution Strategies. Promotion Strategies. Global Market
Available: Copies:
24. 
Cover image for Sports marketing : a strategic perspective
by 
Shank, Matthew D.
Format: 
Books
Publication Date 
1999
Excerpt: 
-- Promotion Concepts -- Promotion Mix Elements -- Sponsorship Programs -- Distribution Concepts -- Pricing
Available: Copies:
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