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13. 
Cover image for How customers think : essential insights into the mind of the market
by 
Zaltman, Gerald.
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumer behavior -- Psychological aspects.
Available: Copies:
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2003
Excerpt: 
Consumer behavior.
Available: Copies:
15. 
Cover image for Effective marketing : creating and keeping customers
by 
Zikmund, William G.
Format: 
Books
Publication Date 
2002
Excerpt: 
Consumer behavior.
Available: Copies:
by 
Richardson, Paul, 1962-
Format: 
Books
Publication Date 
2001
Excerpt: 
Internet marketing -- Shopping agents and consumer behavior -- Internet marketing communications
Available: Copies:
by 
Kotler, Philip.
Format: 
Electronic Resources
Publication Date 
2001
Excerpt: 
markets and consumer buyer behavior -- Business markets and business buyer behavior -- Market segmentation
Available: Copies:
18. 
Cover image for Why we buy : the science of shopping
by 
Underhill, Paco.
Format: 
Books
Publication Date 
2000
Excerpt: 
Consumer behavior.
Available: Copies:
19. 
Cover image for The soul of the new consumer : authenticity -- what we buy and why in the new economy
by 
Lewis, David, 1942-
Format: 
Books
Publication Date 
2000
Excerpt: 
Consumer behavior -- History -- 20th century.
Available: Copies:
20. 
Cover image for Marketing : best practices
by 
Czinkota, Michael R.
Format: 
Books
Publication Date 
2000
Excerpt: 
marketing -- Marketing research and information systems -- Consumer behavior -- Business
Available: Copies:
21. 
Cover image for Psychology : fields of application
by 
Stec, Astrid M.
Format: 
Books
Publication Date 
1999
Excerpt: 
applied to education / Anita Woolfolk Hoy -- Ch. 5. Psychology applied to consumer behavior / Frank R
Available: Copies:
22. 
Cover image for Truth, lies, and advertising : the art of account planning
by 
Steel, Jon.
Format: 
Books
Publication Date 
1998
Excerpt: 
consumers. While many in the industry are still dissecting consumer behavior, extrapolating demographic
Available: Copies:
by 
Foxall, G. R.
Format: 
Books
Publication Date 
1997
Excerpt: 
Consumer behavior.
Available: Copies:
by 
Perreault, William D.
Format: 
Books
Publication Date 
1997
Excerpt: 
, implementation and control -- Ethical marketing in a consumer-oriented world: appraisal and challenges.
Available: Copies:
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