Exploring online consumer : behaviour and preferences that increase brand loyalty and print sales for magazines

A mixed method study investigating how a South African brand coo'ee consumers market segment from the global brand Coca-Cola within a South African context

The role-change of mothers since 1950 : investigating the effect on children's relationship to food and how fast-food brands 'feast' on these changes through advertising

Organisational behaviour : a contemporary South African perspective

An exploration of how social influences such as social groups, the media and economic situations affect the emerging young market's buying behaviors

Microeconomics : a modern approach

Organisational behaviour : global and Southern African perspectives

The sustainability handbook : a comprehensive guide to responsible corporate behaviour and sustainable business practices across the triple-bottom-line