by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2012 2011
Excerpt:
Advertising : an integrated marketing communication perspective / Belch, George E. (George Edward
by
Saunders, Dave, author
Format:
Books
Publication Date
1997
Excerpt:
Best ads : humour in advertising / Saunders, Dave, author
by
Duncan, Tom (Thomas R.). Principles of advertising & IMC. 2nd ed.
Format:
Books
Publication Date
2008
Excerpt:
Principles of advertising & IMC / Duncan, Tom (Thomas R.). Principles of advertising & IMC
by
O'Guinn, Thomas C., author.
Format:
Books
Publication Date
2019
Excerpt:
Advertising and integrated brand promotion / O'Guinn, Thomas C., author.
by
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format:
Books
Publication Date
2015
Excerpt:
Advertising and integrated brand promotion / O'Guinn, Thomas C.
by
O'Guinn, Thomas C.
Format:
Books
Publication Date
2009
Excerpt:
Advertising and integrated brand promotion / O'Guinn, Thomas C.
by
Dunn, S. Watson (Samuel Watson), 1918-1997.
Inhaltsverzeichnis
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=005953816&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1123692&custom_att_2=simple_viewer
Table of contents http://www.gbv.de/dms/hbz/toc/ht003558167.pdf
Inhaltsverzeichnis Advertising
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=005953816&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1123692&custom_att_2=simple_viewer
Table of contents http://www.gbv.de/dms/hbz/toc/ht003558167.pdf
Inhaltsverzeichnis Advertising
Format:
Books
Publication Date
1990
Excerpt:
Advertising : its role in modern marketing / Dunn, S. Watson (Samuel Watson), 1918-1997.
by
Burtenshaw, Ken.
Format:
Books
Publication Date
2011
Excerpt:
The fundamentals of creative advertising / Burtenshaw, Ken.
by
Odih, Pamela.
Publisher description http://www.loc.gov/catdir/enhancements/fy0704/2006929904-d.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0704/2006929904-t.html
Table of contents only http://www.loc.gov/catdir/enhancements/fy0704/2006929904-t.html
Format:
Books
Publication Date
2007
Excerpt:
Advertising in modern and postmodern times / Odih, Pamela.
by
Altstiel, Tom, author.
Format:
Books
Publication Date
2023
Excerpt:
Advertising creative : strategy, copy, and design / Altstiel, Tom, author.
by
Blakeman, Robyn, 1958-
Format:
Books
Publication Date
2014
Excerpt:
Nontraditional media in marketing and advertising / Blakeman, Robyn, 1958-
by
Altstiel, Tom.
Format:
Books
Publication Date
2013
Excerpt:
Advertising creative : strategy, copy, design / Altstiel, Tom.
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