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Print
by 
Chopra, Sunil, 1960-
Format: 
Books
Publication Date 
2016
Excerpt: 
Marketing channels -- Management.
Available: Copies:
by 
Cant, M. C. (Michael Colin), 1957-
Format: 
Books
Publication Date 
2014
Excerpt: 
Customer services -- Marketing.
Available: Copies:
3. 
Cover image for Successful event management : a practical handbook
by 
Shone, Anton, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
event -- Financial management and the budget -- Event logistics and supplies -- Marketing and public
Available: Copies:
4. 
Cover image for Handbook of public relations
by 
Skinner, J. C. (J. Chris)
Format: 
Books
Publication Date 
2013
Excerpt: 
communication -- Stakeholder and reputation management -- Public relations and marketing -- Public relations and
Available: Copies:
5. 
Cover image for Effective small business management : an entrepreneurial approach
by 
Scarborough, Norman M.
Format: 
Books
Publication Date 
2012
Excerpt: 
: Marketing Your Company -- Chapter 9 Building a Guerrilla Marketing Plan -- Chapter 10 Creative Use of
Available: Copies:
by 
Klopper, H. B., 1974-
Format: 
Books
Publication Date 
2011
Excerpt: 
and management -- Supporting brands through marketing communication -- Capitalising on a successful
Available: Copies:
7. 
Cover image for New tourism ventures : an entrepreneurial and managerial approach
by 
Tassiopoulos, Dimitri.
Format: 
Books
Publication Date 
2011
Excerpt: 
business plan -- Compiling the business plan: marketing plan -- Compiling the business plan: financial plan
Available: Copies:
8. 
Cover image for Events management : a developmental and managerial approach
by 
Tassiopoulos, Dimitri.
Format: 
Books
Publication Date 
2010
Excerpt: 
; Sustainability & Events Design; Catering Management Design for Events; Events Marketing & Communication Strategy
Available: Copies:
10. 
Cover image for International business : competing in the global marketplace : postscript 2002
by 
Hill, Charles W. L.
Format: 
Books
Publication Date 
2002
Excerpt: 
materials management. ch. 17. Global marketing and R&D. ch. 18. Global human resource management. ch. 19
Available: Copies:
by 
Reding, Elizabeth Eisner.
Format: 
Books
Publication Date 
2001
Excerpt: 
Marketing Plan -- Ch. 4. Designing a Web Page -- Ch. 5. Creating a Website -- Ch. 6. Enhancing a Web Page
Available: Copies:
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