Finance, Public -- Law and legislation -- South Africa.

customers and communicating customer value and advertising -- Promoting products : public relations and

-- Promotional strategy and new media -- Advertising, sales promotion and public relations -- Persoanl selling

-- Human resources -- Municipal associations and related institutions -- Public relations and information

. 6. Integrated marketing communication -- ch. 7. Public relations -- ch. 8. Contextualisation of

relations for events -- Risk management and legalities -- Event project management and set up issues -- The

. Sales Promotion and Merchandising -- 17. Personal Selling and Sales Management -- 18. Public Relations

and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event

-- Advertising -- Media management -- Personal selling -- Sales promotion -- Public relations and publicity

communications strategy -- Advertising and public relations -- Personal selling and sales promotion -- Direct and

Film -- External Professional -- Application : Video -- External Information and Public Relations

placements, events, sponsorships and packaging -- Publicity and public relations -- Sales promotion