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49. 
Cover image for Research matters
by 
Du Plooy-Cilliers, F. (Franzél)
Format: 
Books
Publication Date 
2014
Excerpt: 
collection -- Qualitative data collection -- Action research -- Quantitative data analysis -- Qualitative
Available: Copies:
50. 
Cover image for Brand media strategy : integrated communications planning in the digital era
by 
Young, Antony, 1964-
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Insight over analysis : finding a way in for the brand media strategy -- 1 + 1 = 3 : sparking consumer
Available: Copies:
51. 
Cover image for Social research methods : qualitative and quantitative approaches
by 
Neuman, W. Lawrence (William Lawrence), 1950- author.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Experimental research -- Survey research -- Nonreactive research and secondary analysis -- Analysis of
Available: Copies:
by 
Skae, F. O. (Frederick Owen)
Format: 
Books
Publication Date 
2014
Excerpt: 
-- The investment decision -- The financing decision -- Analysis of financial and non
Available: Copies:
53. 
Cover image for Advertising, promotion, and other aspects of integrated marketing communications
by 
Shimp, Terence A.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing and Other Media -- 16 Advertising Media: Planning and Analysis -- 17 Measuring Ad Message
Available: Copies:
54. 
Cover image for Fundamentals of social research methods : an African perspective
by 
Bless, Claire.
Format: 
Books
Publication Date 
2013
Excerpt: 
-- Qualitative data analysis and interpretation -- Research findings and dissemination -- Research management.
Available: Copies:
by 
Wiid, Jan.
Format: 
Books
Publication Date 
2013
Excerpt: 
investigation -- Preparation and processing of primary data -- Exploratory data analysis and hypothesis testing
Available: Copies:
56. 
Cover image for The economics of money, banking, and financial markets
by 
Mishkin, Frederic S., author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Financial Institutions --- 12. Economic Analysis of Financial Regulation --- 13. Banking Industry: Structure
Available: Copies:
57. 
Cover image for Rethinking pedagogy for a digital age : designing for 21st century learning
by 
Beetham, Helen, 1967-
Format: 
Books
Publication Date 
2013
Excerpt: 
Beetham -- The analysis of complex learning environments / Peter Goodyear and Lucila Carvalho -- The
Available: Copies:
58. 
Cover image for Retail management : a strategic approach
by 
Berman, Barry.
Format: 
Books
Publication Date 
2013 2012 2006
Excerpt: 
Part 1. An overview of strategic retail managment -- Part 2. Situation analysis -- Part 3
Available: Copies:
59. 
Cover image for Statistics unplugged
by 
Caldwell, Sally, author.
Format: 
Books
Publication Date 
2013
Excerpt: 
Coefficient). Appendix J: Data Sets and Computer-Based Data Analysis. Appendix K: Some of the More Common
Available: Copies:
60. 
Cover image for Media and society
by 
O'Shaughnessy, Michael, 1951-
Format: 
Books
Publication Date 
2012
Excerpt: 
advertisements -- Model essay: semiotic analysis of an advertisement -- Defining discourse and ideology -- Where
Available: Copies:
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