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49.

Cover image for Principles of marketing

Principles of marketing

by

Kotler, Philip.

Format:

Books

Publication Date

2008

Excerpt:

Principles of marketing / Kotler, Philip.

Available: Copies:

50.

Cover image for Marketing for tourism

Marketing for tourism

by

Holloway, J. Christopher.

Format:

Books

Publication Date

2004

Excerpt:

Marketing for tourism / Holloway, J. Christopher.

Available: Copies:

51.

Cover image for Essentials of marketing

Essentials of marketing

by

Brink, Annekie.

Format:

Books

Publication Date

2004

Excerpt:

Essentials of marketing / Brink, Annekie.

Available: Copies:

52.

Cover image for Marketing your product

Marketing your product

by

Cyr, Donald G.

Format:

Books

Publication Date

2003

Excerpt:

Marketing your product / Cyr, Donald G.

Available: Copies:

53.

Cover image for Marketing for entrepreneurs

Marketing for entrepreneurs

by

Machado, Ricardo.

Format:

Books

Publication Date

2002

Excerpt:

Marketing for entrepreneurs / Machado, Ricardo.

Available: Copies:

54.

Cover image for Principles of marketing

Principles of marketing

Principles of marketing

by

Kotler, Philip.

Format:

Electronic Resources

Publication Date

2001

Excerpt:

Principles of marketing / Kotler, Philip.

Available: Copies:

55.

Cover image for Global marketing management

Global marketing management

Global marketing management

by

Keegan, Warren J.

Format:

Books

Publication Date

1999

Excerpt:

Export marketing -- Management -- Case studies.

Available: Copies:

56.

Cover image for International marketing strategy

International marketing strategy

International marketing strategy

by

Bradley, Frank, 1942-

Format:

Books

Publication Date

1999

Excerpt:

International marketing strategy / Bradley, Frank, 1942-

Available: Copies:

57.

Cover image for Essentials of marketing

Essentials of marketing

by

Brink, Annekie.

Format:

Books

Publication Date

1999

Excerpt:

Essentials of marketing / Brink, Annekie.

Available: Copies:

58.

Cover image for Global marketing strategies

Global marketing strategies

by

Jeannet, Jean-Pierre.

Table of contents http://lcweb.loc.gov/catdir/toc/97-72494.html

Format:

Books

Publication Date

1998

Excerpt:

Global marketing strategies / Jeannet, Jean-Pierre.

Available: Copies:

59.

Cover image for Marketing management workbook

Marketing management workbook

Marketing management workbook

by

Jooste, C. J.

Format:

Books

Publication Date

1996

Excerpt:

Marketing management workbook / Jooste, C. J.

Available: Copies:

60.

Cover image for International marketing reader

International marketing reader

by

Paliwoda, Stanley J.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=007009966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=007009966&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=761063&custom_att_2=simple_viewer
Inhaltsverzeichnis International marketing reader

Format:

Books

Publication Date

1995

Excerpt:

International marketing reader / Paliwoda, Stanley J.

Available: Copies:

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Author

Cant, M. C. (Michael Colin), 1957-

(13)

Kotler, Philip.

(12)

Strydom, J. W. (Johan Wilhelm), 1952-

(11)

Machado, Ricardo.

(8)

Aaker, David A.

(7)

Abratt, Russell.

(6)

McCarthy, E. Jerome (Edmund Jerome)

(6)

Shimp, Terence A.

(6)

Van Heerden, Neels, 1957-

(6)

Armstrong, Gary (Gary M.)

(5)

Cateora, Philip R.

(5)

Institute of Marketing Management.

(5)

Walker, Orville C.

(5)

Brink, A. (Annekie)

(4)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

(4)

Duncan, Tom (Thomas R.)

(4)

(4)

Koekemoer, Ludi.

(4)

Kumar, V., 1957-

(4)

Perreault, William D., Jr.

(4)

Botha, J. A. R. (Johan Abraham Reinart), 1953-

(3)

(3)

Bromfield, Derek.

(3)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(3)

Engel, James F.

(3)

Erasmus, Barney.

(3)

Graham, John L.

(3)

Hawkins, Del I.

(3)

Jooste, C. J. (Christiaan Johannes), 1947-

(3)

Moore, Carlos W.

(3)

Perreault, William D.

(3)

Pitt, Leyland F.

(3)

(3)

Terpstra, Vern.

(3)

Van Rensburg, Mari Jansen.

(3)

Affinity Advertising and Publishing.

(2)

Andrews, J. Craig.

(2)

Angelopulo, G. C. (George Charles), 1956-

(2)

Badenhorst, J. A. (Johanna Adolphina), 1954-

(2)

Barker, Rachel, 1958-

(2)

Beech, John G., 1947-

(2)

Bennett, J. A. (J. Alf)

(2)

(2)

(2)

Blackwell, Roger D.

(2)

(2)

Boyd, Harper W.

(2)

Bradley, Frank, 1942-

(2)

Brevis, Tersia, 1967-

(2)

Brink, Annekie.

(2)

Cannon, Joseph P.

(2)

(2)

Cateora, Philip R., author.

(2)

Chadwick, Simon, 1964-

(2)

Chaffey, Dave, 1963- author.

(2)

Chartered Institute of Marketing.

(2)

Chartered Institute of Public Relations.

(2)

Coney, Kenneth A.

(2)

Connett, Brian I.

(2)

Cravens, David W.

(2)

(2)

Doyle, Peter, 1943-2003.

(2)

Du Plessis, P. J.

(2)

Geldenhuys, P. (Pieter)

(2)

(2)

Hennessey, Hubert D.

(2)

Holloway, J. Christopher.

(2)

Jain, Subhash C., 1942-

(2)

Jeannet, Jean-Pierre.

(2)

Johansson, Johny K.

(2)

Kanuk, Leslie Lazar.

(2)

Klopper, H. B., 1974-

(2)

Lamb, Charles W.

(2)

Larréché, Jean-Claude.

(2)

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

(2)

Mersham, G. M. (Gary Malcolm), 1949-

(2)

Miniard, Paul W.

(2)

Mullins, John W. (John Walker)

(2)

(2)

Ngambi, Hellicy Chakosamoto, editor.

(2)

Nieuwenhuizen, C. (Cecile)

(2)

(2)

Peter, J. Paul.

(2)

Petty, J. William, 1942-

(2)

Quirk eMarketing (Firm)

(2)

(2)

Rosenbloom, Bert.

(2)

(2)

Scarborough, Norman M.

(2)

Schiffman, Leon G.

(2)

Smith, Aaron, 1972-

(2)

Smith, P. R. (Paul Russell), 1957-

(2)

Smith, P. R. (Paul Russell), 1957- author.

(2)

Solomon, Michael R., author.

(2)

Stokes, Rob (eMarketing specialist)

(2)

Strydom, J. W. (Johan Wilhelm), 1952- editor.

(2)

Strydom, Johan.

(2)

(2)

Tassiopoulos, Dimitri.

(2)

Tuten, Tracy L., 1967- author.

(2)

Van Heerden, Neels, 1957- editor.

(2)

Van Noordwyk, A.

(2)

(2)

Van der Walt, Annamarie.

(2)

Venter, Peet, 1964-

(2)

Westerbeek, Hans.

(2)

Advertising Media Association of South Africa.

(1)

(1)

Alsemgeest, Liezel.

(1)

Angelopulo, G. C. (George Charles), 1956- editor.

(1)

Arens, William F.

(1)

Argenti, Paul A.

(1)

Armstrong, Gary.

(1)

Arnould, Eric J.

(1)

Badenhorst, J. A. (Johanna Adolphina), 1954- contributor.

(1)

Baker, Michael John.

(1)

Ball, Donald A.

(1)

Barker, Rachel, 1958- editor.

(1)

Barker, Raymond F.

(1)

(1)

Bartlett, Christopher A., 1943-

(1)

Bearden, William O., 1945-

(1)

(1)

(1)

Berkowitz, Eric N.

(1)

Berndt, A. (Adele), 1966-

(1)

(1)

Black, P. A. (Philip A.)

(1)

Blair, Edward, 1923-

(1)

(1)

Block, Lauren G.

(1)

Bojanic, David C.

(1)

(1)

Botha, Stephné.

(1)

Bothma, Cornelius (DE-601)602081548

(1)

Bothma, Neels, 1959-

(1)

Bowen, John (John T.), 1948-

(1)

Brierley, Sean, 1966-

(1)

Brotherton, Bob.

(1)

Brown, Herbert E.

(1)

Brown, Herbert E. Readings & cases in direct marketing.

(1)

Bucher, Charles Augustus, 1912-1988.

(1)

Burgess, Steven (DE-601)062018868 (DE-588)171776135

(1)

Burgess, Steven M.

(1)

Burke, James F.

(1)

Burke, Rory, 1952-

(1)

Burnett, John, 1944-

(1)

Buskirk, Bruce D.

(1)

Butterick, Keith.

(1)

Buzzell, Robert D. (Robert Dow), 1933-

(1)

Calvin, Robert J.

(1)

(1)

Carter, S. (Steve)

(1)

Cassim, Shahida.

(1)

Chaffey, Dave, 1963-

(1)

Chambers, Larry, 1947-

(1)

Charlesworth, Alan, 1956-

(1)

(1)

Chisnall, Peter M.

(1)

Churchill, Gilbert A.

(1)

Clarke, Jackie, 1966-

(1)

Cohen, William A., 1937-

(1)

Cook, Gordon, 1948-

(1)

Craig, C. Samuel.

(1)

Crawford, C. Merle (Charles Merle), 1924-2012.

(1)

Crittenden, Victoria Lynn.

(1)

Crotts, John C.

(1)

Crow, R. Brian.

(1)

(1)

(1)

Czinkota, Michael R.

(1)

Da Silva Esclana, Natasha.

(1)

(1)

David, Fred R. Concepts of strategic management.

(1)

Davidson, J. H. (J. Hugh), 1935-

(1)

Davis, Bernard.

(1)

DeSensi, Joy Theresa.

(1)

Deitel, Harvey M., 1945-

(1)

Deitel, Paul J.

(1)

Di Benedetto, C. Anthony.

(1)

Diggines, Colin.

(1)

Dillon, William R.

(1)

Donnelly, James H.

(1)

(1)

(1)

Dorrian, A. P. (A. Paul)

(1)

Douglas, Susan P.

(1)

Dowling, Ross Kingston.

(1)

Drotsky, Antonie.

(1)

(1)

Du Plessis, P. J. (Phillipus Jacobus), 1943- Applied strategic marketing.

(1)

Du Toit, G. S. (Gawie S.)

(1)

(1)

(1)

Duncan, Tom (Thomas R.). IMC.

(1)

(1)

Egan, John, 1952-

(1)

Elliott, Richard.

(1)

Erasmus, Barney, editor.

(1)

Format

(326)

Electronic Resources

(13)

(2)

Item Category 1

Material Type

Language

(337)

Library

Shelf Location

Publication Date

Subject

(82)

Marketing -- Management.

(45)

Communication in marketing.

(24)

(24)

Marketing research.

(21)

Marketing -- South Africa.

(19)

(17)

Internet marketing.

(17)

Marketing -- South Africa -- Management.

(14)

Export marketing -- Management.

(13)

Export marketing.

(13)

Strategic planning.

(12)

Consumer behavior.

(11)

Sales promotion.

(11)

Marketing -- South Africa -- Case studies.

(10)

Small business -- Management.

(10)

Tourism -- Marketing.

(10)

Industrial management.

(9)

Sales management.

(9)

Branding (Marketing)

(8)

Electronic commerce.

(8)

(8)

Entrepreneurship.

(7)

Hospitality industry -- Marketing.

(7)

International business enterprises.

(7)

Internationale marketing.

(7)

(7)

Relationship marketing.

(7)

Export marketing -- Management -- Case studies.

(6)

Marketing -- Gestion.

(6)

Sports administration.

(6)

(6)

Direct marketing.

(5)

International business enterprises -- Management.

(5)

Internationales Marketing.

(5)

(5)

Marketing -- Decision making.

(5)

Public relations.

(5)

Tourisme -- Marketing.

(5)

Brand name products -- Management.

(4)

Communication in management.

(4)

(4)

Customer relations.

(4)

Internet advertising.

(4)

Marketing -- Case studies.

(4)

Marktforschung.

(4)

Small business -- South Africa -- Management.

(4)

Special events -- Management.

(4)

Sports -- Marketing.

(4)

Advertising -- South Africa.

(3)

Aufsatzsammlung.

(3)

Brand name products.

(3)

Business enterprises -- Finance.

(3)

Commerce électronique.

(3)

Communication in organizations.

(3)

Consumer behavior -- United States.

(3)

Customer relations -- Management.

(3)

Empresas internacionales.

(3)

Entrepreneurship -- South Africa.

(3)

Industrial management -- South Africa.

(3)

(3)

Marketing -- Management -- Case studies.

(3)

Marketing channels -- Management.

(3)

Marketing channels.

(3)

Marketing research -- South Africa.

(3)

Marktonderzoek.

(3)

Product management.

(3)

(3)

(3)

(3)

Strategisch management.

(3)

(3)

(3)

Brand name products -- Marketing -- Management.

(2)

Brand name products -- South Africa.

(2)

Business -- Handbooks, manuals, etc.

(2)

Business enterprises -- Computer networks.

(2)

(2)

Communicatief handelen.

(2)

Communication en marketing.

(2)

(2)

Competition, International.

(2)

Consumer behavior -- South Africa.

(2)

Consumer behavior -- United States -- Case studies.

(2)

Consumer satisfaction.

(2)

Consumers -- Attitudes.

(2)

Consumers -- South Africa.

(2)

Cost accounting.

(2)

(2)

Export marketing -- Case studies.

(2)

Handbooks and manuals.

(2)

Internationale economie.

(2)

Leisure industry -- Great Britain.

(2)

Leisure industry -- Management.

(2)

Leisure industry.

(2)

Managerial accounting.

(2)

Marchés d'exportation -- Gestion.

(2)

Market surveys -- United States.

(2)

Marketing research -- Case studies.

(2)

Marketing research -- Methodology.

(2)

Marketingforschung.

(2)

Marketingmanagement.

(2)

(2)

(2)

(2)

Motivation research (Marketing)

(2)

New business enterprises -- Management.

(2)

Physical distribution of goods -- Management.

(2)

Physical education and training -- Administration.

(2)

Public relations -- South Africa.

(2)

Relatiemarketing.

(2)

Sales promotion -- South Africa.

(2)

Small business -- United States -- Management.

(2)

Small business.

(2)

(2)

Special events -- South Africa -- Management.

(2)

Spor tesisleri -- Yönetim.

(2)

Spor yönetimi.

(2)

Sports -- Economic aspects.

(2)

Sports facilities -- Management.

(2)

(2)

Strategic planning -- Case studies.

(2)

Strategische planning.

(2)

Tourism -- Management.

(2)

Tourism Marketing

(2)

(2)

(2)

(2)

Verkooporganisatie.

(2)

Verkooptechnieken.

(2)

World Wide Web.

(2)

Öffentlichkeitsarbeit.

(2)

Accueil (Tourisme) -- Marketing.

(1)

Administración de mercadeo.

(1)

Administración de servicios alimentarios.

(1)

Administración.

(1)

Advertisers -- Attitudes.

(1)

Advertising -- Handbooks, manuals, etc.

(1)

Advertising -- Management.

(1)

Advertising -- Psychological aspects.

(1)

Advertising -- Tourism.

(1)

Advertising agencies.

(1)

Advertising campaigns.

(1)

Advertising copy.

(1)

Advertising media planning -- South Africa.

(1)

Advertising media planning.

(1)

Advertising, Direct-mail -- Case studies.

(1)

Africa, Southern.

(1)

Artificial intelligence.

(1)

BUSINESS & ECONOMICS -- Industrial Management.

(1)

BUSINESS & ECONOMICS -- Management Science.

(1)

BUSINESS & ECONOMICS -- Management.

(1)

BUSINESS & ECONOMICS -- Organizational Behavior.

(1)

BUSINESS & ECONOMICS -- Public Relations.

(1)

BUSINESS & ECONOMICS -- Sales & Selling.

(1)

Bars (Drinking establishments)

(1)

Beden eğitimi ve antrenman -- İdare.

(1)

(1)

Belanghebbenden.

(1)

(1)

Betriebliche Kennzahl.

(1)

Beziehungsmanagement.

(1)

Biology -- Data processing.

(1)

Boş zaman -- Ekonomik açıdan.

(1)

Boş zaman endüstrisi -- Yönetim.

(1)

Brand name products -- South Africa -- History.

(1)

Branding (Marketing) -- South Africa -- History.

(1)

Branding (Marketing) -- South Africa.

(1)

Buitenlandse investeringen.

(1)

Business and Economics.

(1)

Business communication -- Handbooks, manuals, etc.

(1)

Business communication -- Problems, exercises, etc.

(1)

Business communication.

(1)

Business enterprises -- South Africa.

(1)

Business enterprises.

(1)

Business intelligence.

(1)

Business mathematics.

(1)

Business networks -- South Africa.

(1)

Business networks.

(1)

(1)

(1)

Career development.

(1)

Changement organisationnel.

(1)

Circuits de distribution.

(1)

Comercio internacional.

(1)

Commerce interentreprises.

(1)

Commercial correspondence.

(1)

Commercial treaties.

(1)

(1)

Communication dans les organisations.

(1)

Communication en gestion.

(1)

Communication in marketing -- South Africa.

(1)

Communication in organizations

(1)

Communication in organizations -- United States.

(1)

Communication in organizations Case studies

(1)

Community development.

(1)

(1)

Computational biology.

(1)

Consommateurs -- Comportement -- États-Unis -- Cas, Études de.

(1)

Consommateurs -- Comportement -- États-Unis.

(1)

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