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49.

The power of unreasonable people : how social entrepreneurs create markets that change the world

Elkington, John, 1949-

Table of contents http://catdir.loc.gov/catdir/toc/fy0804/2007030382.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016389412&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=2327503&custom_att_2=simple_viewer
Table of contents http://bvbr.bib-bvb.de:8991/F?func=serviceetdoc_library=BVB01etdoc_number=016389412etline_number=0001etfunc_code=DB_RECORDSetservice_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016389412&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

Format:

Books

Publication Date

2008

Excerpt:

, value chains, and business models--and in the process creating fast-growing markets around the world. By

Available: Copies:

50.

Marketing

Etzel, Michael J.

Format:

Electronic Resources

Publication Date

2007

Excerpt:

relationship marketing, value marketing, ISO 9000,database marketing, and the technological developments that

Available: Copies:

51.

Measuring marketing : 103 key metrics every marketer needs

Davis, John, 1960 February 17-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html

Format:

Books

Publication Date

2007

Excerpt:

customer lifetime value -- 27. Consumer franchise -- 28. Retention rate -- 29. Churn rate -- 30. New

Available: Copies:

52.

Brandscapes : architecture in the experience economy

Klingmann, Anna.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0620/2006029843.html

Format:

Books

Publication Date

2007

Excerpt:

; Added value -- 4. Architecture without architects : Architecture with a plot ; Living the fully branded

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53.

A designer's research manual : succeed in design by knowing your clients and what they really need

Visocky O'Grady, Jennifer.

EBSCOhost http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=571474

Format:

Books

Publication Date

2006

Excerpt:

-- Articulating value -- Ch. 3. Tailoring research methodology -- Research for student designers -- Research for

Available: Copies:

54.

9 heads : a guide to drawing fashion

Riegelman, Nancy.

Format:

Books

Publication Date

2006

Excerpt:

-- Three-quarter view -- Center-front line -- Shading and value -- Line weight and quality -- Face

Available: Copies:

55.

Marketing management

Kotler, Philip.

Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029595.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=013189849&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Inhaltsverzeichnis http://bvbr.bib-bvb.de:8991/F?func=service&doc%5Flibrary=BVB01&doc%5Fnumber=013189849&line%5Fnumber=0001&func%5Fcode=DB%5FRECORDS&service%5Ftype=MEDIA

Format:

Books

Publication Date

2006

Excerpt:

-- Designing & Managing Value Networks & Channels -- Chapter 16 -- Managing Retailing, Wholesaling & Logistics

Available: Copies:

56.

The art of responsive drawing

Goldstein, Nathan.

Format:

Books

Publication Date

2006

Excerpt:

Gestural expression -- Shape -- Line -- Value -- Perspective -- Volume -- Color -- Media and

Available: Copies:

57.

Screw it, let's do it : lessons in life

Branson, Richard.

Format:

Books

Publication Date

2006

Excerpt:

-- Live the moment -- Value family and friends -- Have respect -- Do some good -- Epilogue -- Index.

Available: Copies:

58.

Why customers do what they do : who they are, why they buy, and how you can anticipate their every move

Cohen, Marshal.

Table of contents http://catdir.loc.gov/catdir/toc/fy0614/2006297414.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=014857481&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2006297414-d.html

Format:

Books

Publication Date

2006

Excerpt:

your value equation -- The thinning middle -- The supersizing of America -- Did you just call me ma

Available: Copies:

59.

The wisdom of crowds : why the many are smarter than the few

Surowiecki, James, 1967-

Format:

Books

Publication Date

2005

Excerpt:

Value of Diversity -- Monkey See, Monkey Do: Imitation, Information Cascades, and Independence

Available: Copies:

60.

Think like your customer : a winning strategy to maximize sales by understanding how and why your customers buy

Stinnett, Bill.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0422/2004019679.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/mh051/2004019679.html
Publisher description http://catdir.loc.gov/catdir/description/mh051/2004019679.html

Format:

Books

Publication Date

2005

Excerpt:

perceive value and risk -- The cause and effect of business value -- The value of customer relationships

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