-- Groups and teams -- Communication in the information age -- Wellness and stress -- Power, empowerment and

brand communication campaign, managing brand portfolios, cobranding, brand repositioning and realignment

Part 1. Media content. Quantitative content analysis ; Communication and media semiotics ; Media

Advertising, promotion, and other aspects of integrated marketing communications / Andrews, J

. Brand equity and brand building -- Brand equity -- Brand communication -- Measuring brand performance

Strategic integrated marketing communications / Percy, Larry, author.

communication -- Visual clarity -- Replication of real world locations -- Aesthetic stylization -- The history

communication management -- Cyber marketing and digital marketing -- Customer value and retention -- People

retention by different means of communication channels.

-- Groups and teams -- Communication in the information age -- Wellness and stress -- Power, empowerment and

behaviour ; Understanding work teams ; Communication ; Leadership ; Power and politics ; Conflict and

Communication in marketing.