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49. 
Cover image for Marketing communication : an integrated approach
Marketing communication : an integrated approach
by 
Koekemoer, Ludi.
Format: 
Books
Publication Date 
2014
Excerpt: 
Marketing communication : an integrated approach / Koekemoer, Ludi.
Available: Copies:
50. 
Cover image for Marketing channels : a management view
Marketing channels : a management view
by 
Rosenbloom, Bert.
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing channels : a management view / Rosenbloom, Bert.
Available: Copies:
51. 
Cover image for Marketing management : a South African perspective
Marketing management : a South African perspective
by 
Cant, M. C. (Michael Colin), 1957- editor.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=707001&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
Marketing management : a South African perspective / Cant, M. C. (Michael Colin), 1957- editor.
Available: Copies:
52. 
Cover image for Mobile marketing : an hour a day
Mobile marketing : an hour a day
by 
Pasqua, Rachel.
http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=531677&site=ehost-live
Format: 
Books
Publication Date 
2013
Excerpt: 
Mobile marketing : an hour a day / Pasqua, Rachel.
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53. 
Cover image for Fashion marketing : theory, principles, & practice
Fashion marketing : theory, principles, & practice
by 
Bickle, Marianne C.
Format: 
Books
Publication Date 
2011
Excerpt: 
Fashion marketing : theory, principles, & practice / Bickle, Marianne C.
Available: Copies:
54. 
Cover image for International marketing data and statistics.
International marketing data and statistics.
International marketing data and statistics.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
International marketing data and statistics.
Available: Copies:
55. 
Cover image for Professional marketing : official magazine of the Australian Marketing Institute.
Professional marketing : official magazine of the Australian Marketing Institute.
Professional marketing : official magazine of the Australian Marketing Institute.
by 
Australian Marketing Institute.
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Professional marketing : official magazine of the Australian Marketing Institute. Australian
Available: Copies:
56. 
Cover image for Key marketing metrics : the 50+ metrics every manager needs to know
Key marketing metrics : the 50+ metrics every manager needs to know
Key marketing metrics : the 50+ metrics every manager needs to know
by 
Farris, Paul W.
Table of contents http://catdir.loc.gov/catdir/toc/fy0906/2009367202.html
Table of contents http://www.gbv.de/dms/zbw/58325909X.pdf
Format: 
Books
Publication Date 
2009
Excerpt: 
Key marketing metrics : the 50+ metrics every manager needs to know / Farris, Paul W.
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57. 
Cover image for Marketing mix : journal of the Institute of Marketing Management = Joernaal van die Instituut vir Bemarkingsbestuur.
Marketing mix : journal of the Institute of Marketing Management = Joernaal van die Instituut vir Bemarkingsbestuur.
Marketing mix : journal of the Institute of Marketing Management = Joernaal van die Instituut vir Bemarkingsbestuur.
by 
Institute of Marketing Management (South Africa)
Format: 
Books
Publication Date 
2025 2024 2023 2022 2021
Excerpt: 
Marketing mix : journal of the Institute of Marketing Management = Joernaal van die Instituut vir
Available: Copies:
58. 
Cover image for Principles of marketing for a digital age
Principles of marketing for a digital age
Principles of marketing for a digital age
by 
Tuten, Tracy L., 1967- author.
Format: 
Books
Publication Date 
2024
Excerpt: 
Principles of marketing for a digital age / Tuten, Tracy L., 1967- author.
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59. 
Cover image for MARKETING TOURISM AND HOSPITALITY : concepts and cases.
MARKETING TOURISM AND HOSPITALITY : concepts and cases.
by 
GEORGE, RICHARD.
Format: 
Books
Publication Date 
2021
Excerpt: 
MARKETING TOURISM AND HOSPITALITY : concepts and cases. GEORGE, RICHARD.
Available: Copies:
60. 
Cover image for Buyer behaviour : understanding consumer psychology and marketing
Buyer behaviour : understanding consumer psychology and marketing
Buyer behaviour : understanding consumer psychology and marketing
by 
Du Plessis, P. J. (Phillipus Jacobus), 1943-
Format: 
Books
Publication Date 
2007
Excerpt: 
Buyer behaviour : understanding consumer psychology and marketing / Du Plessis, P. J. (Phillipus
Available: Copies:
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