Qualitative research study on nation branding : construction of a theoretical nation branding model with application to two African countries

The relationship between service qualities and customer loyalty on aa e-commerce website amongst emerging adults : the case of Takealot.com

A research study to determine required brand building aspects in Cape Town's cosmetics industry, with specific reference to brand loyalty amongst urban women

A study to explore whether colorism in cosmetic branding contributes to racial segmentation and stereotyping among women in Cape Town, South Africa

To investigate the manner in which the sports brand Nike utilises brand narrative to create brand essence in South Africa

The transgender toy tipping point : a content analysis of Toys R Us christmas catalogue exploring the effects of the transgender movement in the toy advertising industry

A triangulation study by means of an online survey identifying how customer service instils customer loyalty amongst Constancia Village customers

The feasibility of femvertising : an exploration of the effect of femvertising on female South African consumer's brand perceptions

Speech-language therapy in a school context : principles and practices

An investigation of brand names as product names in the South African context

Political jamming : challenging hegemonic power-constellations in South Africa from a branding perspective