IIE Logo

IIE
Switch to list view
Switch to thumbnail view
Select an Action
175 Results Found Subscribe to search results
000000000000IIE
Print
1. 
Cover image for Principles of marketing
Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2010
Excerpt: 
, services and brands : building customer value -- New-product development and product life-cycle strategies
Available:
Copies:
3. 
Cover image for Effective customer care
Effective customer care
Effective customer care
by 
Wellington, Patricia.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer services -- Case studies.
Available:
Copies:
4. 
Cover image for Empowered : unleash your employees, energize your customers, and transform your business
Empowered : unleash your employees, energize your customers, and transform your business
Empowered : unleash your employees, energize your customers, and transform your business
by 
Bernoff, Josh.
Format: 
Books
Publication Date 
2010
Excerpt: 
Customer services -- Technological innovations.
Available:
Copies:
6. 
Cover image for Services marketing : a contemporary approach
Services marketing : a contemporary approach
Services marketing : a contemporary approach
by 
Boshoff, Christo.
Format: 
Books
Publication Date 
2009
Excerpt: 
Customer services -- South Africa -- Marketing.
Available:
Copies:
7. 
Cover image for Personal assistance. NQF level 4, Student's book
Personal assistance. NQF level 4, Student's book
Personal assistance. NQF level 4, Student's book
by 
Paarman, S.
Format: 
Books
Publication Date 
2009
Excerpt: 
Customer services.
Available:
Copies:
8. 
Cover image for Marketing management
Marketing management
Marketing management
by 
Kotler, Philip.
Table of contents Kostenfrei
E-book - Full text Myilibrary. You can only view this e-book online and not download it
Table of contents http://catdir.loc.gov/catdir/toc/ecip087/2008000337.html
Format: 
Books
Publication Date 
2009
Excerpt: 
customers -- Creating customer value, satisfation, and loyalty -- Analyzing consumer & business markets
Available:
Copies:
9. 
Cover image for The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world
The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world
The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest service companies in the world
by 
Beemer, C. Britt.
Format: 
Books
Publication Date 
2009
Excerpt: 
The customer rules : the 14 indispensable, irrefutable, and indisputable qualities of the greatest
Available:
Copies:
10. 
Cover image for Using your emotional intelligence to develop others
Using your emotional intelligence to develop others
Using your emotional intelligence to develop others
by 
Caldwell, Sheri.
Format: 
Books
Publication Date 
2009
Excerpt: 
Customer services -- Psychological aspects.
Available:
Copies:
11. 
Cover image for Successful customer service
Successful customer service
Successful customer service
by 
Rowson, Pauline.
Format: 
Books
Publication Date 
2009
Excerpt: 
Successful customer service / Rowson, Pauline.
Available:
Copies:
12. 
Cover image for Services marketing : text and cases.
Services marketing : text and cases.
Services marketing : text and cases.
by 
Baron, Steve (J. Steve)
Format: 
Books
Publication Date 
2009
Excerpt: 
Services marketing : text and cases. Baron, Steve (J. Steve)
Available:
Copies:
Limit Search Results
Access Level
Author
Kotler, Philip.
(8)
Knapp, Donna.
(4)
Lovelock, Christopher H.
(4)
Armstrong, Gary (Gary M.)
(3)
Chopra, Sunil, 1960-
(3)
Item Category 1
Material Type
Language
English
(173)
Library
Shelf Location
Publication Date
Subject
Customer services.
(51)
Customer relations.
(28)
Customer services -- Management.
(20)
Marketing.
(20)
Marketing -- Management.
(15)
Item Available
Advanced Search Location