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1. 
Cover image for Advertising and integrated brand promotion
Advertising and integrated brand promotion
by 
O'Guinn, Thomas C.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1404/2013953892-d.html
Format: 
Books
Publication Date 
2015
Excerpt: 
Advertising media planning.
Available: Copies:
2. 
Cover image for A handbook for teaching and learning in higher education : enhancing academic practice
A handbook for teaching and learning in higher education : enhancing academic practice
by 
Fry, Heather.
EBSCO http://search.ebscohost.com.ezproxy.iielearn.ac.za/login.aspx?direct=true&db=nlebk&AN=835218&site=ehost-live
Format: 
Books
Publication Date 
2015
Excerpt: 
-- Quantitative methods in the social sciences / Jonathan Parker -- Art, design and media / Roni Brown -- Sport
Available: Copies:
3. 
Cover image for Working with written discourse
Working with written discourse
by 
Cameron, Deborah, 1958-, author.
Format: 
Books
Publication Date 
2014
Excerpt: 
discourse analysis -- III.Applications -- 11.Working with written discourse in social research -- 12
Available: Copies:
4. 
Cover image for Studying and Researching with Social Media.
Studying and Researching with Social Media.
by 
Poore, Megan.
Format: 
Books
Publication Date 
2014
Excerpt: 
Studying and Researching with Social Media. Poore, Megan.
Available: Copies:
5. 
Cover image for Feminist research practice : a primer
Feminist research practice : a primer
by 
Hesse-Biber, Sharlene Nagy.
Format: 
Books
Publication Date 
2014 2013
Excerpt: 
Feminist research practice : a primer / Hesse-Biber, Sharlene Nagy.
Available: Copies:
6. 
Cover image for Public relations writing : the essentials of style and format / Thomas H. Bivins, University of Oregon.
Public relations writing : the essentials of style and format / Thomas H. Bivins, University of Oregon.
Public relations writing : the essentials of style and format / Thomas H. Bivins, University of Oregon.
by 
Bivins, Thomas H.
Format: 
Books
Publication Date 
2014
Excerpt: 
-- Chapter 3. Planning and research -- Chapter 4. Choosign the right message and medium -- Chapter 5. Media
Available: Copies:
7. 
Cover image for Essentials of marketing research : putting research into practice
Essentials of marketing research : putting research into practice
by 
Clow, Kenneth E.
Format: 
Books
Publication Date 
2014
Excerpt: 
Essentials of marketing research : putting research into practice / Clow, Kenneth E.
Available: Copies:
8. 
Cover image for The handbook of political economy of communications
The handbook of political economy of communications
The handbook of political economy of communications
by 
Wasko, Janet, 1945-, Hrsg. (DE-588)124060943
Format: 
Books
Publication Date 
2014
Excerpt: 
Global handbooks in media and communication research
Available: Copies:
9. 
Cover image for Introducing communication research : paths of inquiry
Introducing communication research : paths of inquiry
by 
Treadwell, D. F. (Donald Francis)
Format: 
Books
Publication Date 
2014
Excerpt: 
Introducing communication research : paths of inquiry / Treadwell, D. F. (Donald Francis)
Available: Copies:
10. 
Cover image for Social media intelligence
Social media intelligence
Social media intelligence
by 
Moe, Wendy.
Format: 
Books
Publication Date 
2014
Excerpt: 
Social media intelligence / Moe, Wendy.
Available: Copies:
11. 
Cover image for Media and social life
Media and social life
Media and social life
by 
Oliver, Mary Beth, editor of compilation
Format: 
Books
Publication Date 
2014
Excerpt: 
Media and social life / Oliver, Mary Beth, editor of compilation
Available: Copies:
12. 
Cover image for Celebrity culture
Celebrity culture
Celebrity culture
by 
Cashmore, Ellis author.
Format: 
Books
Publication Date 
2014
Excerpt: 
Mass media and culture.
Available: Copies:
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