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1. 
Cover image for Short left : should your brand go on a taxi ride?
Short left : should your brand go on a taxi ride?
Short left : should your brand go on a taxi ride?
by 
Moloi, Zandile.
Format: 
Manuscript
Publication Date 
2008
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
2. 
Cover image for The effects of heritage, memory, and identity in brand South Africa
The effects of heritage, memory, and identity in brand South Africa
The effects of heritage, memory, and identity in brand South Africa
by 
Mantshontsho, Mzukona Mzimasi.
Format: 
Manuscript
Publication Date 
2008
Excerpt: 
The effects of heritage, memory, and identity in brand South Africa / Mantshontsho, Mzukona Mzimasi.
Available: Copies:
3. 
Cover image for The perceptions of the brand voodoo within the South African youth market
The perceptions of the brand voodoo within the South African youth market
The perceptions of the brand voodoo within the South African youth market
by 
Bates, Laura.
Format: 
Manuscript
Publication Date 
2007
Excerpt: 
The perceptions of the brand voodoo within the South African youth market / Bates, Laura.
Available: Copies:
4. 
Cover image for Brand leadership : the influence of MXit on teenagers
Brand leadership : the influence of MXit on teenagers
Brand leadership : the influence of MXit on teenagers
by 
Venter, Annelize.
Format: 
Manuscript
Publication Date 
2007
Excerpt: 
Brand leadership : the influence of MXit on teenagers / Venter, Annelize.
Available: Copies:
5. 
Cover image for Is the esssence of the brand being communicated?
Is the esssence of the brand being communicated?
Is the esssence of the brand being communicated?
by 
Marsh, Leslie.
Format: 
Manuscript
Publication Date 
2007
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
6. 
Cover image for Should advertising agencies consider customisation as a tool for meeting clients brand needs?
Should advertising agencies consider customisation as a tool for meeting clients brand needs?
Should advertising agencies consider customisation as a tool for meeting clients brand needs?
by 
Botes, Wayne.
Format: 
Manuscript
Publication Date 
2007
Excerpt: 
Should advertising agencies consider customisation as a tool for meeting clients brand needs? /
Available: Copies:
7. 
Cover image for Multicultural brand communication : a look at the South African 'diamond' markets
Multicultural brand communication : a look at the South African 'diamond' markets
Multicultural brand communication : a look at the South African 'diamond' markets
by 
Mwamwetta, Monna.
Format: 
Manuscript
Publication Date 
2007
Excerpt: 
Multicultural brand communication : a look at the South African 'diamond' markets / Mwamwetta
Available: Copies:
8. 
Cover image for Is the positioning of Black Label beer brand still appropriate?
Is the positioning of Black Label beer brand still appropriate?
Is the positioning of Black Label beer brand still appropriate?
by 
Mabalane, Dennis K.
Format: 
Manuscript
Publication Date 
2007
Excerpt: 
Is the positioning of Black Label beer brand still appropriate? / Mabalane, Dennis K.
Available: Copies:
9. 
Cover image for The relationship between loyalty programmes and the customer perception of the brand
The relationship between loyalty programmes and the customer perception of the brand
The relationship between loyalty programmes and the customer perception of the brand
by 
Vaglietti, Daniela.
Format: 
Manuscript
Publication Date 
2006
Excerpt: 
The relationship between loyalty programmes and the customer perception of the brand / Vaglietti
Available: Copies:
10. 
Cover image for Is a bird on the shelf worth bucks for the brand?
Is a bird on the shelf worth bucks for the brand?
Is a bird on the shelf worth bucks for the brand?
by 
Meltz, Darren.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
Independent Institute of Education. Vega School of Brand Leadership.
Available: Copies:
11. 
Cover image for A Moyo case study : identifying key activities which drive a positive brand image
A Moyo case study : identifying key activities which drive a positive brand image
A Moyo case study : identifying key activities which drive a positive brand image
by 
Krom, Lance.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
A Moyo case study : identifying key activities which drive a positive brand image / Krom, Lance.
Available: Copies:
12. 
Cover image for The personal brand identity of women based on the perception of their clothing
The personal brand identity of women based on the perception of their clothing
The personal brand identity of women based on the perception of their clothing
by 
Jarvis, Libby.
Format: 
Manuscript
Publication Date 
2005
Excerpt: 
The personal brand identity of women based on the perception of their clothing / Jarvis, Libby.
Available: Copies:
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