A look at how the Cape Brewing Company has built brand equity in the Cape Town craft beer industry

Modern and postmodern communication : a study of the Auditor-General of Cape Town and their approach to communication

Branding of handmade products like Ana Luisa Footwear in the South African handmade industry

A healthy brand ethnography : an exploratory study using ethnographic tools in order to conduct a healthy brand audit

Media portrays ideals of beauty that condition and lead women to make use of cosmetic surgery : does media play a crucial role in influencing women to make use of current aesthethic technologies as aim to reach a supposed ideal of beauty?

An analysis of how brand reputation affects female consumer choice of cigarette brands

Fashion involvement and social identity of young adult consumers : an explorative study of Cape Town University students

The strategy behind digital branded entertainment and real world interaction : a study to assist digital strategy in South Africa

The sensational senses exploring how café interior design influences sensory experience

Ondersoek & vasstelling van die moontlikheid om Afrikaans te herposisioneer

Critical success factors for Cape Town based rock bands to build a brand identity and create value

Blogging : an explorative study on the culture of fashion & lifestyle blogging in South Africa