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1. 
Cover image for Destination branding : creating the unique destination proposition
Destination branding : creating the unique destination proposition
by 
Morgan, Nigel.
Format: 
Books
Publication Date 
2010
Excerpt: 
as brand, product and beyond: A place marketing and brand management perspective / Philip Kotler and
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2. 
Cover image for Hospitality business development
Hospitality business development
by 
Hassanien, Ahmed.
Format: 
Regular print
Publication Date 
2010
Excerpt: 
Hospitality industry -- Management.
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4. 
Cover image for Marketing management : a strategic decision-making approach
Marketing management : a strategic decision-making approach
by 
Mullins, John W. (John Walker)
Format: 
Books
Publication Date 
2010
Excerpt: 
Marketing management : a strategic decision-making approach / Mullins, John W. (John Walker)
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6. 
Cover image for Understanding the global spa industry : spa management
Understanding the global spa industry : spa management
by 
Bodeker, Gerard.
Table of contents Kostenfrei
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016544205&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://www-docs.tu-cottbus.de/bibliothek/public/katalog/451303.PDF
Format: 
Books
Publication Date 
2008
Excerpt: 
Understanding the global spa industry : spa management / Bodeker, Gerard.
Available:
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7. 
Cover image for Principles of marketing
Principles of marketing
by 
Kotler, Philip.
Table of contents http://catdir.loc.gov/catdir/toc/ecip055/2004029593.html
Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&user=GUEST&pid=1618996
http://www.prenhall.com
Format: 
Books
Publication Date 
2006
Excerpt: 
-- Pricing products : pricing strategies -- Marketing channels and supply chain management -- Retailing and
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8. 
Cover image for Managing service operations : design and implementation
Managing service operations : design and implementation
by 
Hollins, Bill.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0666/2006927097-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0666/2006927097-d.html
Format: 
Books
Publication Date 
2006
Excerpt: 
Product management.
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9. 
Cover image for How to succeed in your master's and doctoral studies : a South African guide and resource book
How to succeed in your master's and doctoral studies : a South African guide and resource book
by 
Mouton, J. (Johann)
Format: 
Books
Publication Date 
2001
Excerpt: 
study -- pt. 2. Planning your research. The research proposal -- Research resource management -- pt. 3
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Cant, M. C. (Michael Colin), 1957- editor.
(4)
Roos, Shelley-Anne.
(3)
Antonites, A. J., author.
(2)
Beverland, Michael, author.
(2)
Elliott, Richard H., author.
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South Africa.
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