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1.
The encyclopaedia of brands & branding in South Africa.
The encyclopaedia of brands & branding in South Africa.
by
Affinity Advertising and Publishing.
Format:
Books
Publication Date
2000
Excerpt:
Brand name products -- South Africa.
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Affinity Advertising and Publishing.
(5)
Duncan, Tom (Thomas R.)
(3)
Keller, Kevin Lane, 1956-
(3)
Cravens, David W.
(2)
Du Plessis, Erik.
(2)
Kotler, Philip.
(2)
Piercy, Nigel.
(2)
Shimp, Terence A.
(2)
Andrews, J. Craig.
(1)
Argenti, Paul A.
(1)
Barlow, Janelle, 1943-
(1)
Brand, Danie, 1968- editor.
(1)
Burnett, John, 1944-
(1)
Cant, M. C. (Michael Colin), 1957-
(1)
Carter, S. (Steve)
(1)
Cooper, Angela.
(1)
Czinkota, Michael R.
(1)
De Vos, Pierre, editor.
(1)
Dore, Bridget.
(1)
Duncan, Tom (Thomas R.). IMC.
(1)
Freedman, Warren, 1967- editor.
(1)
Gerstner, Louis V.
(1)
Hall, Derek R.
(1)
Jooste, C. J. (Christiaan Johannes), 1947-
(1)
Kapferer, Jean-Noël.
(1)
Keller, Kevin Lane, 1956- author.
(1)
Klopper, H. B., 1974-
(1)
Kotler, Philip, author.
(1)
Lee, Kiefer.
(1)
Lenderman, Max.
(1)
Lindström, Martin, 1970-
(1)
Lovin, LouAnn H.
(1)
Machado, Ricardo.
(1)
Marsh, Joel, author.
(1)
McCusker, Gerry, 1962-
(1)
Millward Brown (Firm)
(1)
Moriarty, Sandra E. (Sandra Ernst)
(1)
Morrison, Alastair M.
(1)
Neal, William D. (William Douglas), 1943-
(1)
North, E. (Ernest)
(1)
Ouwersloot, Hans.
(1)
Patterson, James, 1947-
(1)
Postman, Joel.
(1)
Richards, Greg.
(1)
Richardson, Paul, 1962-
(1)
Ries, Al.
(1)
Ries, Laura.
(1)
Ronkainen, Ilkka A.
(1)
Roughan, Howard.
(1)
Schenck, Barbara Findlay.
(1)
Simpson, John, 1943 September 17-
(1)
Solomon, Michael R., author.
(1)
Stewart, Paul, 1966-
(1)
Strauss, Ron (Ronald), 1943-
(1)
Sunday times (Johannesburg, South Africa)
(1)
Trott, Paul.
(1)
Tuten, Tracy L., 1967- author.
(1)
Upshaw, Lynn B., 1947-
(1)
Van de Walle, John A.
(1)
Weinreich, Len.
(1)
Wells, William, 1926-
(1)
Young, Antony, 1964-
(1)
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Marketing -- Management.
(6)
Advertising.
(5)
Brand name products -- Management.
(5)
Brand name products -- South Africa.
(5)
Corporations -- South Africa.
(5)
Marketing.
(5)
Branding (Marketing)
(4)
Marketing -- Decision making.
(4)
Advertising -- Psychological aspects.
(3)
Brand name products.
(3)
Communication in marketing.
(3)
Internet marketing.
(3)
Management.
(3)
Markenpolitik.
(3)
Strategisch management.
(3)
Advertising -- Research.
(2)
Brand name products -- Marketing -- Management.
(2)
Business names.
(2)
Case studies.
(2)
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(2)
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(2)
Human information processing -- Research.
(2)
Markenartikel.
(2)
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(2)
Marketing -- South Africa -- Case studies.
(2)
Marketing -- South Africa.
(2)
Sales promotion.
(2)
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(2)
Strategic planning.
(2)
Strategisches Management.
(2)
Administración de mercadeo -- Estudio de casos.
(1)
Administración de mercadeo.
(1)
Administración.
(1)
Advertising -- Brand name products.
(1)
Advertising agencies.
(1)
Advertising campaigns.
(1)
Advertising media planning.
(1)
Aufsatzsammlung.
(1)
Bars (Drinking establishments)
(1)
Brand choice.
(1)
Brand loyalty.
(1)
Brand name products -- Great Britain.
(1)
Brand name products -- Valuation.
(1)
Branding (Marketing) -- Management.
(1)
Communication in organizations.
(1)
Community development.
(1)
Computer industry -- United States -- History.
(1)
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(1)
Computerindustrie.
(1)
Constitutional law -- South Africa.
(1)
Corporate Communication.
(1)
Corporate turnarounds -- United States -- Case studies.
(1)
Corporate turnarounds.
(1)
Customer services.
(1)
Effectiviteit.
(1)
Electronic office machine industry -- United States -- History.
(1)
Electronic office machine industry.
(1)
Entreprises -- Redressement -- États-Unis -- Cas, Études de.
(1)
Export marketing.
(1)
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(1)
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(1)
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(1)
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(1)
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(1)
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IBM Corporation.
(1)
IBM.
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(1)
Information, Traitement de l', chez l'homme - Recherche.
(1)
Information, Traitement de l', chez l'homme -- Recherche.
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Informatique -- Industrie -- États-Unis -- Histoire.
(1)
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(1)
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(1)
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(1)
International Business Machines Corporation -- History.
(1)
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(1)
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(1)
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(1)
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(1)
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(1)
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(1)
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Productos de marca registrada (Mercadotecnia) -- Administración.
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South Africa.
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Tourismus.
(1)
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(1)
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