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49. 
Cover image for The successful marketing plan : a disciplined and comprehensive approach
The successful marketing plan : a disciplined and comprehensive approach
by 
Hiebing, Roman G.
Table of contents http://catdir.loc.gov/catdir/toc/mh022/96028253.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0602/96028253-b.html
Publisher description http://catdir.loc.gov/catdir/description/mh022/96028253.html
Format: 
Books
Publication Date 
1997
Excerpt: 
The successful marketing plan : a disciplined and comprehensive approach / Hiebing, Roman G.
Available: Copies:
50. 
Cover image for Effective communication in organizations
Effective communication in organizations
Effective communication in organizations
by 
Fielding, M. L. (Michael L.)
Format: 
Books
Publication Date 
1997
Excerpt: 
Effective communication in organizations / Fielding, M. L. (Michael L.)
Available: Copies:
51. 
Cover image for Promotional strategy : Managing the marketing communications process
Promotional strategy : Managing the marketing communications process
Promotional strategy : Managing the marketing communications process
by 
Engel, James F.
Format: 
Books
Publication Date 
1994
Excerpt: 
Promotional strategy : Managing the marketing communications process / Engel, James F.
Available: Copies:
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Cant, M. C. (Michael Colin), 1957- editor.
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Van Heerden, Neels, 1957-
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Angelopulo, G. C. (George Charles), 1956-
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Barker, Rachel, 1958-
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Belch, George E. (George Edward), 1951-
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Communication in marketing.
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