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1.

Cover image for The 32nd Loeries annual

The 32nd Loeries annual

The 32nd Loeries annual

by

Human Andrew.

Format:

Books

Publication Date

2010

Excerpt:

Branding (Marketing) -- Awards -- South Africa.

Available: Copies:

2.

Cover image for The annual 2009/10 : advertising, media, marketing and branding

The annual 2009/10 : advertising, media, marketing and branding

The annual 2009/10 : advertising, media, marketing and branding

by

Maggs, Jeremy.

Format:

Books

Publication Date

2010

Excerpt:

Branding (Marketing) -- South Africa.

Available: Copies:

3.

Cover image for The 31st annual Loerie Awards : feed your ego

The 31st annual Loerie Awards : feed your ego

The 31st annual Loerie Awards : feed your ego

by

Human, Andrew.

Format:

Books

Publication Date

2009

Excerpt:

Branding (Marketing) -- Awards -- South Africa.

Available: Copies:

4.

Cover image for There's a Tsotsi in the boardroom : winning in a hostile world

There's a Tsotsi in the boardroom : winning in a hostile world

There's a Tsotsi in the boardroom : winning in a hostile world

by

Kuzwayo, Muzi.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007325280-d.html

Format:

Books

Publication Date

2007

Excerpt:

Marketing -- South Africa.

Available: Copies:

5.

Cover image for Buyer behaviour : understanding consumer psychology and marketing

Buyer behaviour : understanding consumer psychology and marketing

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2007

Excerpt:

Consumers -- South Africa.

Available: Copies:

6.

Cover image for The annual 2008 : advertising, media, marketing and branding

The annual 2008 : advertising, media, marketing and branding

The annual 2008 : advertising, media, marketing and branding

by

Maggs, Jeremy.

Format:

Books

Publication Date

2007

Excerpt:

Branding (Marketing) -- South Africa.

Available: Copies:

7.

The law of the brand : a practical guide to branding law in South Africa

The law of the brand : a practical guide to branding law in South Africa

by

Muhlberg, Hans.

Format:

Books

Publication Date

2005

Excerpt:

Branding (Marketing) -- South Africa -- Popular works.

Available: Copies:

8.

Cover image for Media planning : art or science : a guide to the essentials of media planning

Media planning : art or science : a guide to the essentials of media planning

Media planning : art or science : a guide to the essentials of media planning

by

Muller, Gordon, 1952-

Format:

Books

Publication Date

2005

Excerpt:

Marketing -- South Africa -- Management.

Available: Copies:

9.

Cover image for Applied strategic marketing

Applied strategic marketing

Applied strategic marketing

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2005

Excerpt:

Marketing -- South Africa -- Management.

Available: Copies:

10.

Cover image for Distribution management : the place decision

Distribution management : the place decision

Distribution management : the place decision

by

Strydom, J. W. (Johan Wilhelm), 1952-

Format:

Books

Publication Date

2005

Excerpt:

Marketing channels -- South Africa -- Management.

Available: Copies:

11.

Cover image for Superbrands : an insight into many of South Africa's strongest brands

Superbrands : an insight into many of South Africa's strongest brands

Superbrands : an insight into many of South Africa's strongest brands

by

Sadler, Eamonn.

Format:

Books

Publication Date

2005

Excerpt:

Branding (Marketing) -- South Africa.

Available: Copies:

12.

Cover image for Buyer behaviour : a multi-cultural approach

Buyer behaviour : a multi-cultural approach

Buyer behaviour : a multi-cultural approach

by

Du Plessis, P. J. (Phillipus Jacobus), 1943-

Format:

Books

Publication Date

2003

Excerpt:

Consumers -- South Africa.

Available: Copies:

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Library: VEGA Cape Town

Access Level

Author

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(4)

Independent Institute of Education. Vega School of Brand Leadership.

(4)

(4)

Advertising Media Association of South Africa.

(3)

Affinity Advertising and Publishing.

(2)

(2)

Cunningham, Nicole author.

(2)

(2)

Goddard, Simon.

(2)

(2)

Independent Institute of Education. Vega School.

(2)

Jooste, C. J. (Christiaan Johannes), 1947-

(2)

Machado, Ricardo.

(2)

Ngambi, Hellicy Chakosamoto, editor.

(2)

Rousseau, Deon.

(2)

Sadler, Eamonn.

(2)

Strydom, J. W. (Johan Wilhelm), 1952-

(2)

Van Heerden, Neels, 1957-

(2)

Van Heerden, Neels, 1957- editor.

(2)

Alcock, GG, author.

(1)

Bester, Karel Marcell.

(1)

Bester, Karle Marcell.

(1)

Black, P. A. (Philip A.)

(1)

Boshoff, Christo.

(1)

(1)

Bremner, Nicola.

(1)

Cant, M. C. (Michael Colin), 1957-

(1)

Cook, Carla Maree.

(1)

Cook, Gordon, 1948-

(1)

Dickinson, Michael.

(1)

Dobie, Kaylee Anne.

(1)

(1)

Gaffoor, Shaakir.

(1)

Gopaul, Melanie.

(1)

(1)

Harrison, Craig Rhodes.

(1)

Hartzenberg, Trudi.

(1)

(1)

Independent Institute of Education. Vega School

(1)

Institute of Marketing Management (South Africa)

(1)

Kambule, Simosa Lebogang.

(1)

(1)

Keown, Lisa Robyn.

(1)

(1)

(1)

(1)

Macdonald, Tracy

(1)

(1)

Malan, Philippus.

(1)

Metele, Chwayita.

(1)

(1)

Morris, Michael, 1959-

(1)

Mpendukana, Sibonile.

(1)

Muhlberg, Hans.

(1)

Muller, Gordon, 1952-

(1)

(1)

Oosthuizen, Chrisli.

(1)

Oosthuizen, Thomas Henry.

(1)

Parumasur, Sanjana Brijball, editor.

(1)

Racitti, Riccardo.

(1)

Roberts-Lombard, Mornay, editor.

(1)

Simpson, John, 1943 September 17-

(1)

(1)

Standish, Barry, 1954-

(1)

UCT Unilever Institute of Strategic Marketing.

(1)

University of Cape Town. School of Management Studies.

(1)

Van Rensburg, Rigard Janse.

(1)

Van Rooyen, Rob.

(1)

(1)

Wells, Jo-Anne.

(1)

Format

(39)

(21)

Electronic Resources

(1)

Item Category 1

Non-Fiction Books

Prescribed Books

Recommended Books

Reference Books

Theses/Dissertations

Material Type

Audio-visual Material

Prescribed books

Recommended Books

Reference Books

Theses/Dissertations

Language

(61)

Shelf Location

On-Shelf Student

Reference Material

Publication Date

Subject

(16)

Branding (Marketing)

(12)

Marketing -- South Africa -- Management.

(10)

Advertising -- South Africa.

(9)

Branding (Marketing) -- South Africa.

(9)

(8)

Marketing -- South Africa.

(7)

(6)

Brand name products -- South Africa.

(4)

Marketing -- Management.

(4)

Mass media -- South Africa.

(4)

(4)

Advertising -- Awards -- South Africa.

(3)

Advertising media planning -- South Africa.

(3)

Brand name products.

(3)

Branding (Marketing) -- Awards -- South Africa.

(3)

(3)

Marketing research -- South Africa -- Cape Town.

(3)

Marketing research -- South Africa.

(3)

Marketing research.

(3)

Mass media and business -- South Africa.

(3)

Advertising -- Brand name products -- South Africa.

(2)

Advertising -- Brand name products.

(2)

Advertising media planning.

(2)

Communication in marketing -- South Africa.

(2)

Communication in marketing.

(2)

Consumer behavior.

(2)

Consumers -- Research -- South Africa.

(2)

Consumers -- South Africa.

(2)

Customer relations.

(2)

Internet marketing -- South Africa.

(2)

Internet marketing.

(2)

Marketing -- South Africa -- Case studies.

(2)

Mass media and business.

(2)

Success in business -- South Africa.

(2)

Success in business.

(2)

Target marketing.

(2)

Advertising -- Banks and banking -- South Africa.

(1)

Advertising -- Coffee.

(1)

Alcohol Consumption -- Research -- South Africa

(1)

Alcohol consumption research -- Western Cape, South Africa

(1)

Brand building -- Research -- South Africa

(1)

Brand consumer behaviour -- Research

(1)

Brand marketing -- Research -- South Africa

(1)

Brand name products -- Management.

(1)

Brand name products -- South Africa -- History.

(1)

Brand name products -- South Africa -- Management.

(1)

Brand sensory marketing -- Research

(1)

Branding (Marketing) -- South Africa -- History.

(1)

Branding (Marketing) -- South Africa -- Popular works.

(1)

Brands -- Research -- South Africa

(1)

Business names -- Law and legislation -- South Africa -- Popular works.

(1)

Business names -- Law and legislation.

(1)

Consumer behavior -- South Africa.

(1)

Consumers -- Research -- South Africa -- Cape Town.

(1)

Consumers -- Research.

(1)

(1)

Corporations -- South Africa.

(1)

(1)

(1)

Electronic commerce -- South Africa.

(1)

Energy drinks -- South Africa -- Marketing.

(1)

Fashion merchandising -- South Africa.

(1)

(1)

Informal sector (Economics) -- South Africa -- Anecdotes.

(1)

Informal sector (Economics) -- South Africa.

(1)

Internet marketing -- South Africa -- Cape Town.

(1)

(1)

Marketing -- Decision making.

(1)

Marketing channels -- Management.

(1)

Marketing channels -- South Africa -- Management.

(1)

Marketing research -- South Africa.

(1)

Neuromarketing -- South Africa.

(1)

Nonprofit organizations -- South Africa -- Marketing.

(1)

Physical distribution of goods -- Management.

(1)

Physical distribution of goods -- South Africa -- Management.

(1)

(1)

Private banks -- South Africa.

(1)

Sales management.

(1)

Sales promotion -- South Africa.

(1)

Sales promotion.

(1)

Small business -- South Africa -- Anecdotes.

(1)

Small business -- South Africa -- Management.

(1)

Small business -- South Africa.

(1)

(1)

Social media -- South Africa.

(1)

South Africa -- Economic conditions.

(1)

Special events -- Marketing.

(1)

Special events -- South Africa -- Management.

(1)

Special events -- South Africa -- Planning.

(1)

Stereotypes (Social psychology) in advertising -- South Africa.

(1)

Strategic planning.

(1)

Sustainable development -- South Africa.

(1)

Südafrika <Staat>

(1)

Telemarketing -- South Africa.

(1)

(1)

Trademarks -- Law and legislation -- South Africa -- Popular works.

(1)

Trademarks -- Law and legislation.

(1)

Web sites -- Marketing.

(1)

Web sites -- South Africa -- Marketing.

(1)

(1)

Women consumers -- South Africa -- Cape Town.

(1)

(1)

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