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49.

The new strategic brand management : creating and sustaining brand equity long term

Kapferer, Jean-Noël.

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Table of contents http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016332563&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0727/2007037849.html">http://catdir

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50.

The elements of photography : understanding and creating sophisticated images

Faris-Belt, Angela.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0721/2007026804.html

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Books

Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0721/2007026804.html">http://catdir

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51.

Predictably irrational : the hidden forces that shape our decisions

Ariely, Dan.

Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016660378&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Book web site http://www.predictablyirrational.com/
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-d.html

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Publication Date

2008

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/2008273863-b.html">http://catdir.loc.gov/catdir/enhancements/fy1001/2008273863-b.html</a>

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52.

The seeker : a novel

Kakar, Sudhir.

Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0801/2007033782-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0801/2007033782-d.html

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Books

Publication Date

2008

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/2007033782-b.html">http://catdir.loc.gov/catdir/enhancements/fy0801/2007033782-b.html</a>

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53.

Collecting and interpreting qualitative materials

Denzin, Norman K.

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Table of contents http://catdir.loc.gov/catdir/toc/ecip0724/2007031743.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016311629&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0724/2007031743.html">http://catdir

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54.

Scoring points : how Tesco continues to win customer loyalty

Humby, Clive.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0815/2008013334.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=020214159&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Books

Publication Date

2008 2007

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0815/2008013334.html">http://catdir

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55.

Mistaken identity : two families, one survivor, unwavering hope

Van Ryn, Don.

Sample text http://catdir.loc.gov/catdir/enhancements/fy0827/2008002322-s.html
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0827/2008002322-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0809/2008002322-d.html

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Publication Date

2008

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56.

Indie publishing : how to design and produce your own book

Lupton, Ellen.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0816/2008017325.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016702344&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=016702344&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip0816/2008017325.html">http://catdir

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57.

Media & society

O'Shaughnessy, Michael, 1951-

Table of contents http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html

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Publication Date

2008

Excerpt:

Table of contents <a href="http://catdir.loc.gov/catdir/toc/fy0905/2008431685.html">http://catdir

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58.

AS media studies : the essential introduction for AQA

Rayner, Philip, 1947-

Table of contents http://catdir.loc.gov/catdir/toc/ecip085/2007048270.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016519366&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA

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Publication Date

2008

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Table of contents <a href="http://catdir.loc.gov/catdir/toc/ecip085/2007048270.html">http://catdir

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59.

Corporate responsibility : a critical introduction

Blowfield, Mick.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0910/2007050160-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=016213973&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0907/2007050160-d.html

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Publication Date

2008

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60.

Human communication : principles and contexts

Tubbs, Stewart L., 1943-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0745/2007039376-d.html

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Publication Date

2008

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