Strategic management and business policy : globalisation, innovation and sustainability. Wheelen

Organizational Value and the Business Case -- Project Planning: The Project Infrastructure -- Project Planning

Advertising media planning : a brand management approach / Kelley, Larry D., 1955-

Business cases / Rudansky-Kloppers, Sharon, author.

Planning and managing public relations campaigns : a strategic approach / Gregory, Anne, 1953

BABOK : a guide to the business analysis body of knowledge / International Institute of Business

audit process -- Pre-engagement and planning activities -- Audit procedures: essential concepts -- Audit

Business planning -- Graphic methods.

markets of CRM -- Internal marketing -- One-to-one marketing and mass customisation -- Business-to-business

Business and professional communication : keys for workplace excellence / Quintanilla, Kelly M.

Jossey-Bass business & management series.

Business planning.