Essentials of marketing research : putting research into practice / Clow, Kenneth E.

intrusion of the internet into every area of life. Research collaboration no longer requires physical

Internet marketing.

Marketing research / Aaker, David A., author.

Doing qualitative research / Silverman, David, 1943, author.

Research.

The essentials of marketing research / Silver, Lawrence S., 1948-

characterized by its focus on: Convergence: In addition to separate chapters on the Internet and the Video Games

mixed methods approach: a research example -- Qualitative research `via' the internet: online focus

-- Marketing in the digital age. Internet marketing ; Social media marketing ; Mobile marketing ; Databases for

Internet research.

Internet Sites -- How to Read a Research Article --