Search Results for Consumer Behavior.

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67 Results Found

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Microeconomics and behavior

Frank, Robert H.

Format:

Books

Publication Date

1998 1997

Excerpt:

Consumer behavior -- Examinations, questions, etc.

Available: Copies:

Microeconomics

Viljoen, R. P.

Format:

Books

Publication Date

1998

Excerpt:

Demand and supply ; Consumer behavior ; Production, production functions and cost curves ; Monopoly.

Available: Copies:

Truth, lies, and advertising : the art of account planning

Steel, Jon.

Table of contents http://catdir.loc.gov/catdir/toc/onix04/97040334.html
Contributor biographical information http://catdir.loc.gov/catdir/bios/wiley042/97040334.html
Publisher description http://catdir.loc.gov/catdir/description/wiley033/97040334.html

Format:

Books

Publication Date

1998

Excerpt:

consumers. While many in the industry are still dissecting consumer behavior, extrapolating demographic

Available: Copies:

Effective marketing : creating and keeping customers

Zikmund, William G.

Format:

Electronic Resources

Publication Date

1998

Excerpt:

Consumer behavior.

Available: Copies:

A preface to marketing management

Peter, J. Paul.

Format:

Books

Publication Date

1997

Excerpt:

target market -- 2. Marketing decision support systems and marketing research -- 3. Consumer behavior

Available: Copies:

Understanding the consumer : a psychological approach

Statt, David A., 1942-

Table of contents http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=780392&custom_att_2=simple_viewer

Format:

Books

Publication Date

1997

Excerpt:

Consumer behavior -- Psychological aspects.

Available: Copies:

Buyer behaviour : strategic marketing applications

Du Plessis, P. J.

Format:

Books

Publication Date

1997 1990

Excerpt:

Consumer behavior.

Available: Copies:

Consumer psychology for marketing

Foxall, G. R.

Format:

Books

Publication Date

1997

Excerpt:

Consumer behavior.

Available: Copies:

Marketing management : analysis, planning, implementation, and control

Kotler, Philip.

Format:

Books

Publication Date

1997

Excerpt:

Environment -- 6. Analyzing Consumer Markets and Buying Behavior -- 7. Analyzing Business Markets and Business

Available: Copies:

10.

Applications in basic marketing : clippings from the popular business press

Perreault, William D.

Format:

Books

Publication Date

1997

Excerpt:

, implementation and control -- Ethical marketing in a consumer-oriented world: appraisal and challenges.

Available: Copies:

11.

Small business management : an entrepreneurial emphasis

Longenecker, Justin G. (Justin Gooderl), 1917-2005.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1513/96006330-d.html

Format:

Books

Publication Date

1997

Excerpt:

Requirements -- 12. Finding Sources of Financing -- 13. Consumer Behavior and Product Strategy -- 14. Pricing

Available: Copies:

12.

Basic marketing : a global-managerial approach

Perreault, William D.

Format:

Books

Publication Date

1996

Excerpt:

global consumer markets -- Behavioral dimensions of the consumer market -- Business and organizational

Available: Copies:

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