by
Gerzema, John, 1961-
Table of contents Kostenfrei
Table of contents http://catdir.loc.gov/catdir/toc/ecip0822/2008027384.html
Cover http://swbplus.bsz-bw.de/bsz28806786xcov.htm
Table of contents http://catdir.loc.gov/catdir/toc/ecip0822/2008027384.html
Cover http://swbplus.bsz-bw.de/bsz28806786xcov.htm
Format:
Books
Publication Date
2008
Excerpt:
Brand name products -- Valuation.
by
Glanz, Karen.
Format:
Books
Publication Date
2008
Excerpt:
behavior theories / Andrea Carson Gielen ... [et al.] -- Social marketing / J. Douglas Storey, Gary B
by
Etzel, Michael J.
Format:
Electronic Resources
Publication Date
2007
Excerpt:
Marketing / Etzel, Michael J.
by
Davis, John, 1960 February 17-
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html
Format:
Books
Publication Date
2007
Excerpt:
Marketing -- Evaluation.
by
Fullerton, Sam.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0643/2006014467-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0643/2006014467-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0643/2006014467-d.html
Format:
Books
Publication Date
2007
Excerpt:
Sports marketing / Fullerton, Sam.
by
Young, Antony, 1964-
Table of contents only http://www.loc.gov/catdir/toc/ecip075/2006039729.html
Format:
Books
Publication Date
2007
Excerpt:
Profitable marketing communications : a guide to marketing return on investment / Young, Antony
by
Nykiel, Ronald A.
Related electronic resource
Table of contents only http://www.loc.gov/catdir/toc/ecip072/2006034083.html
Table of contents only http://www.loc.gov/catdir/toc/ecip072/2006034083.html
Format:
Books
Publication Date
2007
Excerpt:
Handbook of marketing research methodologies for hospitality and tourism / Nykiel, Ronald A.
by
Awad, Elias M.
Table of contents http://www.loc.gov/catdir/toc/ecip0519/2005026161.html
Format:
Books
Publication Date
2007
Excerpt:
. Internet marketing -- Ch. 10. Web portals and Web services -- Ch. 11. Business-to-business E-commerce -- Ch
by
Belch, George E. (George Edward), 1951-
Format:
Books
Publication Date
2007
Excerpt:
Advertising and promotion : an integrated marketing communications perspective / Belch, George E
by
Hawkins, Del I.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-t.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0668/2005054357-d.html
Format:
Electronic Resources
Publication Date
2007
Excerpt:
Consumer behavior : building marketing strategy / Hawkins, Del I.
by
David, Fred R.
Table of contents http://catdir.loc.gov/catdir/toc/ecip066/2006001629.html
Format:
Books
Publication Date
2007
Excerpt:
strategies: marketing, finance/accounting, R & D, and MIS issues -- Part 4: Strategy evaluation -- Strategy
by
Hine, Damian.
Format:
Books
Publication Date
2007
Excerpt:
Leximancer, a Relational Content Analytical Tool in -- Enterprise Research / Description and Evaluation on


