Kauai vs local challengers : Capetonian millennial generation evaluations of healthy fast food franchise giants & perceptions of brand health of Kauai

Tweeting and twatting millenial generation celebrities : how young celebrities use Twitter and how their fans react to it

Queenbees and wannabes : an exploratory person brand study on the extent to which the emerging black female middle class of South Africa will go to align their brand identity with the brand identity of their celebrity role model

An analysis of the strategy behind the fringe

Bull shift to bull power : investigating Red Bull studio's branded impact on Cape Town's electronic music industry

Scratching your name

Has online banner advertising lost its message, meaning and purpose in the eyes of South African consumers

Putting the window back on display : innovation in South African window display

Exploring consumer behaviour : a comparative study between female designer & celebrity endorsed fragrances in Cape Town

A guide through International Financial Reporting Standards as issued at 1 July 2013.

Media Studies Reading Pack

South African Media Law & Ethics Reader