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Print
by 
Luce, Mary Frances, 1967-
Format: 
Books
Publication Date 
2001
Excerpt: 
Emotional decisions : tradeoff difficulty and coping in consumer choice / Luce, Mary Frances, 1967-
Available: Copies:
626. 
Cover image for The loyalty effect : the hidden force behind growth, profits, and lasting value
by 
Reichheld, Frederick F.
Format: 
Books
Publication Date 
2001 1996
Excerpt: 
Consumer satisfaction.
Available: Copies:
627. 
Cover image for Advertising on the Internet : how to get your message across on the World Wide Web
by 
Armstrong, Steven.
Format: 
Books
Publication Date 
2001
Excerpt: 
advertising to a relatively wealthy set of consumers.
Available: Copies:
628. 
Cover image for Emotional branding : the new paradigm for connecting brands to people
by 
Gobé, Marc.
Format: 
Books
Publication Date 
2001
Excerpt: 
Consumers' preferences.
Available: Copies:
629. 
Cover image for Internet marketing
by 
Hofacker, Charles F.
Format: 
Books
Publication Date 
2001
Excerpt: 
-- Communicating with Consumers Online -- Using the Internet to Communicate -- The World Wide Web -- Email -- Email
Available: Copies:
630. 
Cover image for The essential guide to computing
by 
Walters, E. Garrison.
Format: 
Books
Publication Date 
2001
Excerpt: 
; enterprise applications, data warehousing, Web-centered development, and groupware, whether you're a consumer
Available: Copies:
631. 
Cover image for Principles of macroeconomics
by 
Mankiw, N. Gregory.
Format: 
Books
Publication Date 
2001
Excerpt: 
application. -- Ch. 6 Supply, demand, and government policies. -- Ch. 7 Consumers, producers, and the
Available: Copies:
632. 
Cover image for Consumer behavior
by 
Blackwell, Roger D.
Format: 
Books
Publication Date 
2001
Excerpt: 
Consumer behavior / Blackwell, Roger D.
Available: Copies:
633. 
Cover image for EVEolution : the eight truths of marketing to women
by 
Popcorn, Faith.
Format: 
Books
Publication Date 
2001 2000
Excerpt: 
Women consumers -- United States.
Available: Copies:
634. 
Cover image for Marketing channels
by 
Coughlan, Anne T.
Format: 
Books
Publication Date 
2001
Excerpt: 
, tires, garden products, and fast-moving consumer goods; and from maternity clothing, uninterruptible
Available: Copies:
635. 
Cover image for Emotion marketing : the Hallmark way of winning customers for life
by 
Robinette, Scott.
Format: 
Books
Publication Date 
2001
Excerpt: 
Consumer satisfaction.
Available: Copies:
by 
Sutherland, Max.
Format: 
Books
Publication Date 
2000
Excerpt: 
Advertising and the mind of the consumer : what works, what doesn't and why / Sutherland, Max.
Available: Copies:
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