The soul of the new consumer : authenticity -- what we buy and why in the new economy / Lewis

in a racist/capitalist state -- Black capitalism: entrepreneurs, consumers and the historical

The why of consumption : contemporary perspectives on consumer motives, goals and desires / Mick

Advertising and the mind of the consumer : what works, what doesn't and why / Sutherland, Max.

Consumer behavior.

Consumers, Black -- South Africa.

Consumer behavior.

Consumer behavior / Schiffman, Leon G.

Instructor's resource manual: consumer behavior/Dupree, J.V…[et al.]. Dupree, J.V

? -- Why do consumers behave as they do? -- How are goods and services produced -- How are businesses

-- Understanding Participants as Consumers -- Understanding Spectators as Consumers -- Segmentation, Targeting, and

Consumers -- Case History: Procter and Gamble: 'Dash and ACTIONAID' -- Maslow's Hierarchy of Needs and the