Advertising -- Economic aspects -- Case studies.

won't cut it -- Managing performance in today's dynamic workplace -- Coach and develop : case studies

Marketing -- Management -- Case studies.

Humanitarian intervention -- Case studies.

case studies from India, the US, Malaysia, Turkey, and Britain, this engaging comparative account

Academic libraries -- United States -- Case studies.

Marketing -- Case studies.

-- Systematic approaches to program evaluation and evaluation metric -- Introduction to the case studies -- The

Public relations -- Management -- Case studies.

Teacher-student relationships -- Case studies.

Adolescent psychopathology -- Case studies.

Now fully revised and updated with new examples, case studies, and references with contributing