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769. 
Cover image for The 22 immutable laws of branding
by 
Ries, Al.
Format: 
Books
Publication Date 
2003 1999
Excerpt: 
Marketing -- Decision making.
Available: Copies:
770. 
Cover image for United we brand : how to create a cohesive brand that's seen, heard, and remembered
by 
Moser, Mike, 1953-
Format: 
Books
Publication Date 
2003
Excerpt: 
a customer's decision-making process. Yet for most companies, there is a yawning gap between how the
Available: Copies:
by 
Nalebuff, Barry, 1958-
Format: 
Books
Publication Date 
2003
Excerpt: 
? internalizing the external effects of decision making -- Solutions in search of problems -- Where else would it
Available: Copies:
772. 
Cover image for A first look at communication theory
by 
Griffin, Emory A.
Format: 
Books
Publication Date 
2003
Excerpt: 
perspective on group decision making of Randy Hirokawa & Dennis Gouran -- Adaptive structuration theory of
Available: Copies:
773. 
Cover image for Statistics for psychology
by 
Aron, Arthur.
Format: 
Books
Publication Date 
2003
Excerpt: 
samples -- Making sense of statistical significance, effect size, decision error, and statistical power
Available: Copies:
774. 
Cover image for Financial accounting
by 
Williams, Jan R.
Format: 
Books
Publication Date 
2003
Excerpt: 
Chapter 1 Accounting: Information for Decision Making -- Chapter 2 Basic Financial Statements
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775. 
Cover image for Marketing for hospitality and tourism
by 
Kotler, Philip.
Format: 
Books
Publication Date 
2003 2002
Excerpt: 
book a useful tool, providing a strong foundation for hospitality marketing decision-making and know
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776. 
Cover image for Organizational behavior
by 
Robbins, Stephen P., 1943-
Format: 
Electronic Resources
Publication Date 
2003
Excerpt: 
-- Perception and individual decision making -- Basic motivation concepts -- Motivation: from concepts to
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777. 
Cover image for An educator's guide to school management skills
by 
Van Deventer, Idilette.
Format: 
Books
Publication Date 
2003
Excerpt: 
schools -- 7. Visualising and planning skills -- 8. Problem-solving and decision-making skills -- 9
Available: Copies:
778. 
Cover image for Marketing engineering : computer-assisted marketing analysis and planning
by 
Lilien, Gary L., 1946-
Format: 
Books
Publication Date 
2003
Excerpt: 
Marketing -- Decision making -- Mathematical models.
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779. 
Cover image for The AMA handbook of e-learning : effective design, implementation, and technology solutions
by 
Piskurich, George M.
Format: 
Books
Publication Date 
2003
Excerpt: 
/ Learning portals / Making the internal/external decision / Clicking with vendors : what to ask your e
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by 
Crouch, Sunny.
Format: 
Books
Publication Date 
2003
Excerpt: 
markets -- 15. Using research in international markets -- 16. Using research in marketing decision making
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