1049 Results Found
000000000000IIE
421.
by
Turban, Efraim.
Format:
Books
Publication Date
2004
Excerpt:
relationship management -- 5. Online advertising -- -- pt. 3. Business-to-business e-commerce -- 6. Company
422.
by
Chipp, Kerry.
Format:
Books
Publication Date
2004
Excerpt:
-- Pricing -- Advertising, communication and branding on the Internet -- e-Tailing -- Services -- Strategic
423.
by
Rawlins, Andrew. editor.
Format:
Books
Publication Date
2004
Excerpt:
Epica. Book 17, Europe's best advertisting / Rawlins, Andrew. editor.
424.
by
Straubhaar, Joseph D.
Format:
Electronic Resources
Publication Date
2004
Excerpt:
-- 11. Advertising -- History : origins of advertising -- Technology : new advertising media
425.
by
Hutt, Michael D.
Table of contents http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy1514/2002116678-d.html
Format:
Books
Publication Date
2004
Excerpt:
strategy for business markets. -- 16. Business marketing communications: advertising and sales promotion
426.
by
Botha, J. A. R. (Johan Abraham Reinart), 1953-
Format:
Books
Publication Date
2004
Excerpt:
Internet advertising.
427.
by
Baines, Paul, 1973-
Table of contents http://catdir.loc.gov/catdir/toc/els041/2003064167.html
Format:
Books
Publication Date
2004
Excerpt:
relations -- Crisis management -- Sponsorship -- Corporate image, identity and advertising -- Public
428.
by
Govoni, Norman A. P.
Table of contents http://www.loc.gov/catdir/toc/ecip042/2003007359.html
Format:
Books
Publication Date
2004
Excerpt:
concepts in the promotion aspect of marketing with coverage of advertising, sales promotion, public
429.
by
Linn, Susan E.
Format:
Books
Publication Date
2004
Excerpt:
Advertising and children -- United States.
430.
by
Ellson, Tony, 1953-
Table of contents http://www.loc.gov/catdir/toc/fy046/2003065683.html
Publisher description http://www.loc.gov/catdir/description/hol053/2003065683.html
Contributor biographical information http://www.loc.gov/catdir/bios/hol056/2003065683.html
Publisher description http://www.loc.gov/catdir/description/hol053/2003065683.html
Contributor biographical information http://www.loc.gov/catdir/bios/hol056/2003065683.html
Format:
Books
Publication Date
2004
Excerpt:
sometimes sought through promotion, advertising and communications plans."--BOOK JACKET.
431.
by
Kanner, Bernice.
Publisher description http://www.loc.gov/catdir/description/mh041/2003025366.html
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003025366.html
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2003025366.html
Table of contents http://www.loc.gov/catdir/toc/ecip0411/2003025366.html
Contributor biographical information http://www.loc.gov/catdir/bios/mh042/2003025366.html
Format:
Books
Publication Date
2004
Excerpt:
, Pocketbook Power is a must-read for advertising and marketing professionals who are determined to reach the
432.
by
Just, Richard E.
Format:
Books
Publication Date
2004
Excerpt:
information with applications to advertising and information policy -- Stochastic welfare economics with
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