An explanatory study focused on the value of content marketing with social media and why does it contribute to brand equity

More to the mural : an exploratory study into the Cape Town street art and grafitti community

Underwear on the burning line : an exploratory study of how the global trend of environmental sustainability influences the textile disposal behaviour of young South African women living in suburban Johannesburg

The effect of a human centered design philosophy on brand loyalty withing the automotive industry : a case study of Volvo cars, South Africa

The influence of hip hop on black women : a study of hip hop culture and the behavioural influence it has on young black women in Johannesburg

Public ownership of icons : Nelson Mandela as a case study

Making 15 minutes last : a study of how celebrity-fan relationships affect the celebrity brand

Public relations 3A, 2013 : lecturer resource

An exploratory case study on how international make-up brands utilize black international celebrity endorsements, in their brand communications strategies when marketing to black female South African consumers

A study on the experiential exploration of the Birds Café brand