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1. 
Cover image for Music, movies, meanings, and markets : cinemajazzamatazz
Music, movies, meanings, and markets : cinemajazzamatazz
Music, movies, meanings, and markets : cinemajazzamatazz
by 
Holbrook, Morris B.
Format: 
Books
Publication Date 
2011
Excerpt: 
meanings in motion pictures : commerce, art, and Brando loyalty -- or -- De Niro, my God, to thee. Commerce
Available: Copies:
2. 
Cover image for Corporate social strategy : stakeholder engagement and competitive advantage
Corporate social strategy : stakeholder engagement and competitive advantage
Corporate social strategy : stakeholder engagement and competitive advantage
by 
Husted, Bryan, 1957-
Cover image http://assets.cambridge.org/97805211/97649/cover/9780521197649.jpg
Format: 
Books
Publication Date 
2011
Excerpt: 
loyalty and profits. But is it true that firms that engage in social action will be rewarded with a good
Available: Copies:
3. 
Cover image for Wired and dangerous : how your customers have changed and what to do about it
Wired and dangerous : how your customers have changed and what to do about it
Wired and dangerous : how your customers have changed and what to do about it
by 
Bell, Chip R.
Format: 
Books
Publication Date 
2011
Excerpt: 
Customer loyalty.
Available: Copies:
4. 
Cover image for Bad apples : identify, prevent & manage negative behaviour at work
Bad apples : identify, prevent & manage negative behaviour at work
Bad apples : identify, prevent & manage negative behaviour at work
by 
Furnham, Adrian.
Format: 
Books
Publication Date 
2011
Excerpt: 
Threat -- Bringing Them In -- Weeding Out -- Security At Work, -- Developing Loyalty And Commitment
Available: Copies:
5. 
Cover image for Services marketing.
Services marketing.
by 
Bateson, John E. G.
Format: 
Books
Publication Date 
2011
Excerpt: 
implementing effective recovery strategies -- 14. Strategies for facilitating customer loyalty & retention
Available: Copies:
6. 
Cover image for Hospitality and travel marketing
Hospitality and travel marketing
Hospitality and travel marketing
by 
Morrison, Alastair M.
Format: 
Books
Publication Date 
2010
Excerpt: 
trends in the field, including Internet marketing and e-commerce, loyalty marketing, brand extension
Available: Copies:
7. 
Cover image for Running the books : the adventures of an accidental prison librarian
Running the books : the adventures of an accidental prison librarian
by 
Steinberg, Avi.
Format: 
Books
Publication Date 
2010
Excerpt: 
-between life and death, love and loyalty-become personal, Steinberg is forced to take sides. Running the Books
Available: Copies:
8. 
Cover image for Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
Implementing word of mouth marketing : online strategies to identify influencers, craft stories, and draw customers
by 
Cakim, Idil Miriam, 1974-
Format: 
Books
Publication Date 
2010
Excerpt: 
? -- How many members to recruit? -- How to engage? -- What does engagement yield -- Customer loyalty and
Available: Copies:
9. 
Cover image for The dark divine
The dark divine
The dark divine
by 
Despain, Bree, 1979-
Format: 
Regular print
Publication Date 
2010
Excerpt: 
him and her loyalty to her brother. As Grace gets closer to Daniel, she learns the truth about that
Available: Copies:
10. 
Cover image for The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
The dragonfly effect : quick, effective, and powerful ways to use social media to drive social change
by 
Aaker, Jennifer Lynn.
Format: 
Books
Publication Date 
2010
Excerpt: 
customer loyalty. Leverage the power of design thinking and psychological research with practical
Available: Copies:
11. 
Cover image for Services marketing : a contemporary approach
Services marketing : a contemporary approach
by 
Boshoff, Christo.
Format: 
Books
Publication Date 
2009
Excerpt: 
communications -- Managing demand and capacity -- Building customer relationship and loyalty -- Service recovery.
Available: Copies:
12. 
Cover image for Act like a lady, think like a man : what men really think about love, relationships, intimacy, and commitment
Act like a lady, think like a man : what men really think about love, relationships, intimacy, and commitment
Act like a lady, think like a man : what men really think about love, relationships, intimacy, and commitment
by 
Harvey, Steve, 1956-
Format: 
Regular print
Publication Date 
2009
Excerpt: 
, loyalty, and the cookie ; "We need to talk", and other words that make men run for cover -- Why men do
Available: Copies:
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Independent Institute of Education. Vega School of Brand Leadership.
(14)
Kotler, Philip.
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Bowen, John (John T.), 1948-
(3)
Butterfield, Leslie, 1952-
(3)
Independent Institute of Education. Vega School.
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