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Cover image for Measuring marketing : 103 key metrics every marketer needs

Measuring marketing : 103 key metrics every marketer needs

by

Davis, John, 1960 February 17-

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-t.html
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Table of contents http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=015052194&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0740/2007295268-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2007295268-d.html

Format:

Books

Publication Date

2007

Available: Copies:

926.

Cover image for Advanced digital black & white photography

Advanced digital black & white photography

by

Beardsworth, John David.

Table of contents only http://catdir.loc.gov/catdir/toc/ecip0716/2007015986.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0730/2007015986-d.html

Format:

Books

Publication Date

2007

Available: Copies:

927.

Cover image for The complete guide to light & lighting in digital photography

The complete guide to light & lighting in digital photography

The complete guide to light & lighting in digital photography

by

Freeman, Michael, 1945-

Publisher description http://catdir.loc.gov/catdir/enhancements/fy0643/2006015421-d.html

Format:

Books

Publication Date

2007

Available: Copies:

928.

Cover image for The world is flat : the globalized world in the twenty-first century

The world is flat : the globalized world in the twenty-first century

by

Friedman, Thomas L.

Table of contents http://www.gbv.de/dms/zbw/563056134.pdf

Format:

Books

Publication Date

2007

Available: Copies:

929.

Cover image for Verklarende afrikaanse woordeboek

Verklarende afrikaanse woordeboek

Verklarende afrikaanse woordeboek

by

Labuschangne, F J ; Eksteen, L C

Format:

Books

Publication Date

2007

Available: Copies:

930.

Cover image for Richi$tan : a journey through the 21st century wealth boom and the lives of the new rich

Richi$tan : a journey through the 21st century wealth boom and the lives of the new rich

by

Frank, Robert, 1968-

Format:

Books

Publication Date

2007

Available: Copies:

931.

Cover image for The long tail : how endless choice is creating unlimited demand

The long tail : how endless choice is creating unlimited demand

by

Anderson, Chris, 1961-

Format:

Books

Publication Date

2007

Available: Copies:

932.

Logo savvy : top brand-design firms share their naming and identity strategies

by

Chua, Perry.

Table of contents http://catdir.loc.gov/catdir/toc/ecip0619/2006026687.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0737/2006026687-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0714/2006026687-d.html

Format:

Books

Publication Date

2007

Available: Copies:

933.

Cover image for 1987-2007, Design achievers : 20 years of nurturing design leadership

1987-2007, Design achievers : 20 years of nurturing design leadership

1987-2007, Design achievers : 20 years of nurturing design leadership

by

South African Bureau of Standards. Design Institute.

Format:

Books

Publication Date

2007

Available: Copies:

934.

Cover image for CoolBrands 2007/08 : an insight into some of Britain's coolest brands

CoolBrands 2007/08 : an insight into some of Britain's coolest brands

by

Cooper, Angela.

Format:

Books

Publication Date

2007

Available: Copies:

935.

Cover image for How to have creative ideas : 62 exercises to develop the mind

How to have creative ideas : 62 exercises to develop the mind

How to have creative ideas : 62 exercises to develop the mind

by

De Bono, Edward, 1933-

Format:

Books

Publication Date

2007

Available: Copies:

936.

Cover image for Lighting : photo workshop

Lighting : photo workshop

by

Bucher, Chris.

Table of contents http://catdir.loc.gov/catdir/enhancements/fy0741/2007926007-t.html
Contributor biographical information http://catdir.loc.gov/catdir/enhancements/fy0741/2007926007-b.html
Publisher description http://catdir.loc.gov/catdir/enhancements/fy0741/2007926007-d.html

Format:

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Publication Date

2007

Available: Copies:

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Independent Institute of Education. Vega School of Brand Leadership.

(137)

Maritz, C. J. (C. Janse)

(31)

Independent Institute of Education. Vega School.

(20)

Affinity Advertising and Publishing.

(14)

Kotler, Philip.

(12)

(11)

Heller, Steven.

(10)

Aaker, David A.

(7)

Foucault, Michel, 1926-1984.

(7)

Independent Institute of Education. Vega School

(7)

Armstrong, Gary (Gary M.)

(6)

(6)

Du Plooy-Cilliers, F. (Franzél)

(6)

(6)

Hill, Charles W. L.

(6)

Keller, Kevin Lane, 1956-

(6)

Kotler, Philip, author.

(6)

Strydom, J. W. (Johan Wilhelm), 1952-

(6)

Wegner, Trevor.

(6)

Ambrose, Gavin, author.

(5)

Brown, Richard, 1971-

(5)

Denzin, Norman K.

(5)

Evening, Martin.

(5)

Lincoln, Yvonna S.

(5)

McCarthy, E. Jerome (Edmund Jerome)

(5)

(5)

(5)

Perreault, William D.

(5)

The Independent Institute of Education (Vega School)

(5)

Brevis, Tersia, 1967-

(4)

Cant, M. C. (Michael Colin), 1957-

(4)

Cant, M. C. (Michael Colin), 1957- editor.

(4)

Chaffey, Dave, 1963- author.

(4)

(4)

Du Plessis, P. J. (Phillipus Jacobus), 1943-

(4)

Freeman, Michael, 1945-

(4)

(4)

Human Sciences Research Council.

(4)

Kapferer, Jean-Noël.

(4)

Kotze, Phillip.

(4)

Langford, Michael, 1933-

(4)

Lindström, Martin, 1970-

(4)

(4)

Moodley, Shalina.

(4)

Parkin, Michael, 1939-

(4)

Peters, Thomas J.

(4)

Quirk eMarketing (Firm)

(4)

Robbins, Stephen P., 1943-

(4)

Shisana, Olive.

(4)

Steinberg, Sheila.

(4)

Stokes, Rob (eMarketing specialist)

(4)

Strickland, A. J. (Alonzo J.)

(4)

Thompson, Arthur A., 1940-

(4)

Williams, Richard, 1933-2019, author.

(4)

(3)

Advertising Media Association of South Africa.

(3)

Aitchison, Jim.

(3)

Ambrose, Gavin.

(3)

Belch, George E. (George Edward), 1951-

(3)

Belch, Michael A.

(3)

Beverland, Michael, author.

(3)

(3)

(3)

Daft, Richard L.

(3)

(3)

De Bono, Edward, 1933-

(3)

Duncan, Tom (Thomas R.)

(3)

Farrell, Joyce, author.

(3)

Fenichell, Stephen.

(3)

Gladwell, Malcolm, 1963-

(3)

(3)

Harris, Paul, 1971-

(3)

Head, Bessie, 1937-1986.

(3)

Ilbury, Chantell.

(3)

(3)

Louw, M. (Marianne)

(3)

(3)

MGM Home Entertainment Inc.

(3)

Machado, Ricardo.

(3)

Mehta, Deepa, 1949-

(3)

Meyer, Chris, 1961-

(3)

Meyer, Trish, 1961-

(3)

Mintzberg, Henry.

(3)

Museum of Modern Art (New York, N.Y.)

(3)

Neumeier, Marty.

(3)

Ngũgĩ wa Thiongʼo, 1938-

(3)

Norman, Donald A.

(3)

O'Shaughnessy, Michael, 1951-

(3)

Percy, Larry, author.

(3)

(3)

(3)

Ross, Stephen A.

(3)

Rudansky-Kloppers, Sharon.

(3)

Sontag, Susan, 1933-2004.

(3)

(3)

Sunter, Clem, 1944-

(3)

Van Heerden, Neels, 1957-

(3)

(3)

Wiedemann, Julius.

(3)

(2)

Affirnity Advertising and Publishing

(2)

(2)

American Institute of Graphic Arts.

(2)

Armstrong, Gary (Gary M.), author.

(2)

Armstrong, Gary.

(2)

Art Directors Club (New York, N.Y.)

(2)

(2)

Bagraim, Jeffrey, contributor.

(2)

Barry, Pete (Pete S.)

(2)

Bearden, William O., 1945-

(2)

Bedbury, Scott.

(2)

(2)

Bendinger, Bruce.

(2)

(2)

(2)

Bezuidenhout, Rose-Marié.

(2)

Bezuidenhout, Stefan, editor.

(2)

(2)

(2)

Bowerman, Bruce L.

(2)

Boyd, Harper W.

(2)

Buchanan, Jeff.

(2)

Buena Vista Home Entertainment (Firm)

(2)

Buhlungu, S. (Sakhela)

(2)

Bush, Robert P.

(2)

Butler, Judith, 1956-

(2)

(2)

Clements, James P.

(2)

Cooper, Donald R.

(2)

Cummings, Maeve.

(2)

Cunningham, Nicole author.

(2)

(2)

Daniel, John, 1944-2014.

(2)

Das, Nandita, 1969-

(2)

(2)

Designers and Art Directors Association of the United Kingdom.

(2)

Donnelly, James H.

(2)

Drewniany, Bonnie L.

(2)

Dru, Jean-Marie.

(2)

Du Plessis, Erik.

(2)

Du Plooy, Gertruida M.

(2)

Du Plooy-Cilliers, F. (Franzél), author.

(2)

Durrheim, Kevin.

(2)

(2)

Elliott, Richard H., author.

(2)

Ellis-Chadwick, Fiona, author.

(2)

Engelbrecht, W.H.

(2)

Erasmus, Barney, 1954-

(2)

Felton, George, 1947-

(2)

Fielding, M. L. (Michael L.), author.

(2)

(2)

(2)

(2)

Frank, Robert H.

(2)

Fraser, Craig, 1964-

(2)

Friedman, Thomas L.

(2)

(2)

George, Jennifer M.

(2)

Gido, Jack, 1945-

(2)

Globo Filmes (Firm)

(2)

(2)

Goddard, Simon.

(2)

Gordon, W. Terrence, 1942-

(2)

Grant, Robert M., 1948- author.

(2)

Greenberg, Jerald.

(2)

Greer, Germaine, 1939-

(2)

(2)

(2)

Hadland, Adrian.

(2)

Hair, Joseph F.

(2)

Handley, Jenny.

(2)

Harris, Paul, 1971- author.

(2)

Hennessey, Hubert D.

(2)

Heussner, Tobias, author.

(2)

Hughes, Elaine.

(2)

(2)

(2)

Hussain, Frahaan.

(2)

(2)

Independent Institute of Education.

(2)

Ingram, Thomas N.

(2)

Institute of Certified Bookkeepers (South Africa)

(2)

Jeannet, Jean-Pierre.

(2)

Jewler, A. Jerome.

(2)

Johnson, Michael, 1964-

(2)

(2)

Jooste, C. J. (Christiaan Johannes), 1947-

(2)

Jordan, Bradford D.

(2)

Kanuk, Leslie Lazar.

(2)

Kartajaya, Hermawan, 1947- author.

(2)

Kelley, Tom, 1955-

(2)

Kellogg School of Management.

(2)

Khoza, Reuel J.

(2)

Kilmer, Rosemary, author.

(2)

Kilmer, W. Otie, author.

(2)

King, Stephen, 1947-

(2)

Klanten, Robert.

(2)

(2)

Koekemoer, Ludi.

(2)

Kumar, Ranjit, author.

(2)

Format

(1471)

(200)

(55)

Electronic Resources

(42)

Visual Materials

(14)

(13)

Projected graphic

(4)

(2)

(2)

(1)

(1)

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(1718)

(8)

(6)

(6)

(5)

(3)

(3)

(3)

(2)

(1)

(1)

(1)

(1)

(1)

(1)

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(1)

(1)

(1)

(1)

(1)

No linguistic content

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Subject

Branding (Marketing)

(77)

(75)

(69)

(49)

Brand name products.

(44)

Strategic planning.

(38)

(36)

Accounting -- Textbooks.

(33)

(29)

Internet marketing.

(29)

Creative ability in business.

(28)

Communication in marketing.

(26)

Commercial art.

(24)

Marketing research.

(24)

Photography -- Digital techniques.

(24)

(23)

Graphic design (Typography)

(23)

Marketing -- Management.

(23)

Brand name products -- Management.

(22)

(22)

(22)

(21)

Consumer behavior.

(18)

Creative thinking.

(18)

Entrepreneurship.

(18)

Brand name products -- South Africa.

(17)

Corporations -- Finance.

(17)

(17)

(17)

Video recordings for the hearing impaired.

(17)

Web sites -- Design.

(17)

Advertising copy.

(16)

Industrial management.

(16)

(16)

Success in business.

(16)

(15)

Social sciences -- Research.

(15)

(14)

Computer graphics.

(14)

(14)

Handbooks and manuals.

(14)

Accounting -- Problems, exercises, etc.

(13)

Adobe Photoshop.

(13)

Computer games -- Design.

(13)

Organizational behavior.

(13)

Social sciences -- Research -- Methodology.

(13)

(12)

Business communication.

(12)

(12)

Research -- Methodology.

(12)

(11)

Advertising -- Brand name products.

(11)

(11)

Corporations -- South Africa.

(11)

Organizational effectiveness.

(11)

English language -- Rhetoric.

(10)

Marketing -- South Africa -- Management.

(10)

Microeconomics.

(10)

Report writing.

(10)

Südafrika <Staat>

(10)

Visual communication.

(10)

Advertising -- South Africa.

(9)

Branding (Marketing) -- South Africa.

(9)

Business enterprises -- Finance.

(9)

Computer animation.

(9)

Computer games -- Programming.

(9)

Creative ability.

(9)

Documentary films.

(9)

Drawing -- Technique.

(9)

Photography -- Lighting.

(9)

Strategisch management.

(9)

(8)

Aufsatzsammlung.

(8)

Business names.

(8)

Commercial statistics.

(8)

Corporate culture.

(8)

Economic development.

(8)

Human-computer interaction.

(8)

Image processing -- Digital techniques.

(8)

(8)

Organizational change.

(8)

Photography, Artistic.

(8)

(8)

Problems and exercises.

(8)

Product management.

(8)

Public relations.

(8)

Social sciences -- Methodology.

(8)

Strategisches Management.

(8)

(8)

Video games -- Design.

(8)

Advertising campaigns.

(7)

Animation (Cinematography)

(7)

C# (Computer program language)

(7)

Consumers' preferences.

(7)

Criticism, interpretation, etc.

(7)

Developing countries.

(7)

(7)

(7)

Industrial management -- Statistical methods.

(7)

(7)

Macroeconomics.

(7)

Manners and customs.

(7)

Marketing -- South Africa.

(7)

Mass media -- South Africa.

(7)

(7)

New business enterprises.

(7)

Nonfiction films.

(7)

Sales promotion.

(7)

Small business -- Management.

(7)

(7)

Social responsibility of business.

(7)

(7)

Advertising -- Psychological aspects.

(6)

Arts graphiques.

(6)

Business mathematics.

(6)

College readers.

(6)

Consumers -- Research.

(6)

Corporate image.

(6)

Customer relations.

(6)

Decision making.

(6)

(6)

English language.

(6)

Feature films -- United States.

(6)

Feminist theory.

(6)

Gebrauchsgraphik.

(6)

Industrial design.

(6)

Music videos -- Production and direction.

(6)

(6)

Oral communication.

(6)

(6)

Packaging -- Design.

(6)

Personnel management -- South Africa.

(6)

Politics and government

(6)

Project management.

(6)

Race relations.

(6)

(6)

Relationship marketing.

(6)

(6)

Sociale aspecten.

(6)

South Africa -- Race relations.

(6)

Südafrika (Staat)

(6)

Target marketing.

(6)

Trademarks -- South Africa.

(6)

(6)

(6)

Web site development.

(6)

Advertising -- Awards -- South Africa.

(5)

Art publicitaire.

(5)

(5)

Business ethics.

(5)

Business planning.

(5)

(5)

Communication in management.

(5)

Communication in organizations.

(5)

Communication visuelle.

(5)

Consumers' preferences -- South Africa.

(5)

(5)

(5)

(5)

Decision making -- Statistical methods.

(5)

(5)

Economic history.

(5)

(5)

Entrepreneurship -- South Africa.

(5)

Films for the hearing impaired.

(5)

Flash (Computer file)

(5)

(5)

Globalization -- Economic aspects.

(5)

International business enterprises -- Management.

(5)

Interpersonal communication.

(5)

(5)

(5)

(5)

Macroeconomics -- Textbooks.

(5)

Mass media and culture.

(5)

(5)

Microsoft Excel (Computer file)

(5)

Public relations -- South Africa.

(5)

Self-actualization (Psychology)

(5)

Social conditions.

(5)

Social psychology.

(5)

South Africa -- Social conditions -- 1994-

(5)

Strategic planning -- Case studies.

(5)

Technological innovations -- Management.

(5)

(5)

Written communication.

(5)

Academic writing.

(4)

(4)

Advertising media planning.

(4)

(4)

Art and society.

(4)

(4)

Aspects psychologiques.

(4)

(4)

Business communication -- Problems, exercises, etc.

(4)

Career development.

(4)

Civilization -- History.

(4)

Communication in design.

(4)

Creation (Literary, artistic, etc.)

(4)

Critical thinking.

(4)

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