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61. 
Cover image for Smart start-ups : how entrepreneurs and corporations can profit by starting online communities
by 
Silver, A. David (Aaron David), 1941-
Format: 
Books
Publication Date 
2007
Excerpt: 
communities, showing how to produce value for members, attract more paying customers, and make it all work at
Available: Copies:
62. 
Cover image for Internet marketing & e-commerce
by 
Hanson, Ward A.
Format: 
Books
Publication Date 
2007
Excerpt: 
creating value for customers and profits for companies, while also fitting into an organization's complete
Available: Copies:
63. 
Cover image for In search of a new logic for marketing : the foundation of contemporary marketing theory
by 
Grönroos, Christian, 1947-
Format: 
Books
Publication Date 
2007
Excerpt: 
: communication, interaction, dialogue, value -- Ch. 10. Adopting a service logic for marketing -- Conclusion
Available: Copies:
64. 
Cover image for Strategic corporate finance : applications in valuation and capital structure
by 
Pettit, Justin, 1965-
Format: 
Books
Publication Date 
2007
Excerpt: 
Value.
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65. 
Cover image for Corporate financial management
by 
Emery, Douglas R.
Format: 
Books
Publication Date 
2007
Excerpt: 
-- Ch. 3. Accounting, cash flows, and taxes -- Ch. 4. The time value of money -- Ch. 5. Valuing bonds
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66. 
Cover image for Nietzsche and morality
by 
Leiter, Brian.
Format: 
Books
Publication Date 
2007
Excerpt: 
/ Maudemarie Clark and David Dudrick -- 9. Affect, value, and objectivity / Peter Poellner -- 10. Vengeful
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by 
Maital, Shlomo.
Format: 
Books
Publication Date 
2007
Excerpt: 
innovation voices : how to innovate -- The innovative mind : who innovates -- Price- cost- value -- Hidden
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68. 
Cover image for Evaluating public relations : a best practice guide to public relations planning, research & evaluation
by 
Watson, Tom, 1950-
Format: 
Books
Publication Date 
2007
Excerpt: 
Investment (ROI) -- Econometrics -- Advertising Value Equivalents (AVEs) -- Payment by results -- Management
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69. 
Cover image for Media diversity and localism : meaning and metrics
by 
Napoli, Philip M.
Format: 
Books
Publication Date 
2007
Excerpt: 
and private decision making : the value of diversity in news / Peter J. Alexander and Brendan M
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70. 
Cover image for Knowledge innovation : strategic management as practice
by 
Kodama, Mitsuru, 1957-
Format: 
Books
Publication Date 
2007
Excerpt: 
supported by major businesses -- 7. Customer value creation through knowledge innovation -- 8. Customer
Available: Copies:
71. 
Cover image for Credit risk modeling using Excel and VBA
by 
Löffler, Gunter (Gunter Johannes)
Format: 
Books
Publication Date 
2007
Excerpt: 
correlations with the asset value approach -- Measuring credit portfolio risk with the asset value approach
Available: Copies:
72. 
Cover image for Care packages for your customers : an idea a week to enhance customer service
by 
Glanz, Barbara A.
Format: 
Books
Publication Date 
2007
Excerpt: 
-- Determine the lifetime value of a customer -- Remember the two levels of every interaction -- Don't take a
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