discipline, from media relations and content creation through to social media and influencer marketing

General introduction -- The South African legal system and its history -- Creation of legal rules

meaning over time -- 5. The beginnings-new brand co-creation -- 6. Building and maintaining a brand

; Chapter 2: Users and Co-creation of Value; Chapter 3: Brand and Anthropomorphic Marketing; Part II

: The Creation of a Social Brand Event / Katherine Duffy -- Case Study 8 Pokemon GO: A Revolution in

developer tools to aid in the creation and maintenance of fully-functioning websites. New for this edition

Creation (Literary, artistic, etc.)

authors have taken a very creative look at the seeming contradictions that make up the creation of a new

persona creation and how to bring that UX strategy to life with beautiful, yet functional designs that

, and Diversity -- What Is Organizational Culture? -- Culture Creation and Sustainability -- The Power

-- Software -- Image Creation -- Image Manipulation -- Traditional Art Materials -- Alternative Tools -- Case

initial consumer and market research to the creation of exciting marketing and branding campaigns. The