The effective communication of the Botswana tourism industry by Botswana Tourism Organisation according to industry experts

Female consumer perception towards brands that perpetuate female stereotypes and those that do not : case study in the South African context

The 21st century food market vendor

Bloggers, beauty brands and consumer perception: a descriptive case study on the impact of beauty bloggers on brand perception within the South African context

Leveraging thought leadership through social media to build brand equity for fitness brands

Introduction to creative development : reading pack.

Leveraging customer service to build brand equity

Fashion branding and social media : the impact of social media on branding in the fashion industry

The feasibility of crisis management : a study of consumer perception and its impact on crisis management

Political jamming : challenging hegemonic power-constellations in South Africa from a branding perspective