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385. 
Cover image for Psychology : fields of application
by 
Stec, Astrid M.
Format: 
Books
Publication Date 
1999
Excerpt: 
.e., advertising, sports, law, education, health, etc.) Each chapter is written by an expert in that area of
Available: Copies:
386. 
Cover image for The media student's book
by 
Branston, Gill.
Format: 
Books
Publication Date 
1999
Excerpt: 
31. Case study: Local newspapers and advertising -- 32. Audiences -- 33. Case study: Selling
Available: Copies:
by 
Gordon, David, 1935-
Format: 
Books
Publication Date 
1999
Excerpt: 
. Infotainment Programming -- Ch. 13. Ethics and Advertising -- Ch. 14. Conflicts of Interest -- Ch. 15. More
Available: Copies:
388. 
Cover image for Creative company : how St. Luke's became "the ad agency to end all ad agencies"
by 
Law, Andy, 1956-
Format: 
Books
Publication Date 
1999
Excerpt: 
Advertising agencies -- Case studies.
Available: Copies:
389. 
Cover image for Inner harbor
by 
Roberts, Nora.
Format: 
Books
Publication Date 
1999
Excerpt: 
In this final book of the trilogy, Phillip Quinn is juggling his high-powered advertising job with
Available: Copies:
390. 
Cover image for Ad worlds : brands, media, audiences
by 
Myers, Greg, 1954-
Format: 
Books
Publication Date 
1999
Excerpt: 
Advertising.
Available: Copies:
392. 
Cover image for Design literacy (continued) : understanding graphic design
by 
Heller, Steven.
Format: 
Books
Publication Date 
1999
Excerpt: 
/ Nineteenth Amendment Postage Stamp / 41 Shots, 10 Cents / Media -- Das Plakat -- Advertising Arts -- Picture
Available: Copies:
393. 
Cover image for International marketing
by 
Cateora, Philip R.
Format: 
Books
Publication Date 
1999
Excerpt: 
: special issues for the small business -- The global advertising and promotion effort -- Personal selling
Available: Copies:
394. 
Cover image for Typography : the best work from the web
by 
Carlson, Jeff.
Format: 
Books
Publication Date 
1999
Excerpt: 
Advertising layout and typography.
Available: Copies:
395. 
Cover image for Food and beverage management
by 
Davis, Bernard.
Format: 
Books
Publication Date 
1998
Excerpt: 
food and beverage operations -- 4. The marketing of food and beverages -- 5. Advertising, public
Available: Copies:
396. 
Cover image for Management information systems : the manager's view
by 
Schultheis, Robert A.
Format: 
Books
Publication Date 
1998
Excerpt: 
-range forecasting systems -- Tactical marketing information systems ; Sales management systems ; Advertising and
Available: Copies:
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