Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

Strategic marketing : creating competitive advantage. West, Douglas C., author.

Strategic management : concepts and cases : a competitive advantage approach / David, Fred R

competition and what strategies they devise in order to build brand value and customer relationships in the

structure – 10. Production – 11. Costs – 12. Perfect competition – 13. Monopoly – 14. Imperfect competition

Crafting and executing strategy : the quest for competitive advantage: concepts and cases /

Strategic marketing : theory and application for competitive advantage / Venter, Peet, 1964-

Competition, International.

Marketing strategy and competitive positioning / Hooley, Graham J., author.

increasing relevance of anti-competitive market regulation, and the text now offers a succinct explanation of

Project management : achieving competitive advantage / Pinto, Jeffrey K., author.

Competition, International.